【LUMINE Co., Ltd.】 Spring has arrived at Newman Yokohama! Spring menus with spring-like pairings such as “Yokohama Strawberry Parfait x Strawberry Cocktail” are available at 24 shops/Newman Yokohama holds various early spring events Image
URL: LUMINE Co., Ltd. Press release: January 27, 2025 Spring has arrived at Newman Yokohama! Spring menus with spring-like pairings such as “Yokohama Strawberry Parfait x Strawberry Cocktail” will be available at 24 shops/Newman Yokohama will hold various early spring events Flower POP-UP SHOP opening in Yokohama for the first time, 2025SS pre-order event and limited items are also available! Event period: February 10th (Monday) to March 12th (Wednesday), 2025 “Sense of Season 2025SS” will be held at Newman Yokohama, operated by Lumine Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, President and CEO: Teruyuki Omote). This event is timed to coincide with the beginning of spring and allows you to feel and enjoy spring. We will hold events that allow you to feel the arrival of spring from a wide range of angles, such as “Pairing Journey – Let’s go on a taste adventure” that can be enjoyed at restaurants and cafes, window displays produced by florists, and hands-on events. During the event period, each shop will prepare events and items according to the theme to enliven the start of spring.
https://prcdn.freetls.fastly.net/release_image/3279/191/3279-191-3605123ee71b35bd2fd77a0438e0bae9-1920×1080.jpg POINT ・A total of 24 shops will offer limited spring-like menus where you can enjoy pairings and go on a taste adventure ・Holding a workshop with the POP-UP SHOP of flower shop “DILIGENCE PARLOR” opening in Yokohama for the first time ・2025SS pre-order event and limited products will be released at other shops to get ahead of spring fashion ▶Notable events Pairing Journey ~Let’s go on an adventure of taste. ~ A total of 24 shops will offer menus that will take you on a taste adventure, with spring-like pairings such as Yokohama strawberry parfait and strawberry cocktail, and perfectly compatible pairings such as champagne and oysters. Please enjoy the limited menu that can only be tasted at Newman Yokohama, which will make you look forward to the arrival of spring. ・Date and time: February 10th (Monday) to March 12th (Wednesday) ・Special site:
https://www.newoman.jp/yokohama/topics/detail/?cd=000659
https://prcdn.freetls.fastly.net/release_image/3279/191/3279-191-49dd0ec24e840dcdf86f200c989e33c2-696×445.png NEWoMan ART Window For this event, a window created by florist Yasutaka Ochi (@ochiyasutaka) of DILIGENCE PARLOUR will be displayed at the NEWoMan ART Window on the 1st floor. Additionally, a campaign visual created in collaboration with actress and model Miwako Ichikawa can be viewed inside the Newman Yokohama building. ・Date and time: February 10th (Monday) to March 12th (Wednesday) ・Location: 1F NEWoMan ART Window ・Yasutaka Ochi’s profile Born in 1989. Operates 3 flower shops including DILIGENCE PARLOUR and omnibus DILIGENCE PARLOUR. In addition to event flower decoration and advertising production, he is active beyond the boundaries of genres, including writing and photography.
https://prcdn.freetls.fastly.net/release_image/3279/191/3279-191-2acf3d0128df7607ca1d4d6fbe0e8469-3900×2923.jpg POP-UP SHOP of flowers and fragrances that let you feel the arrival of spring 1. DILIGENCE PARLOR “Spring Greetings” First store in Yokohama area. We explore the possibilities and creativity of plants, and provide cultural value and new communication born from them in our daily lives. We are waiting for you with spring flowers, flowering trees, and small potted plants that only appear during this season. ・Date and time: February 18th (Tuesday) – February 24th (Monday, Shinkyu) ・Location: 5F escalator side space
https://prcdn.freetls.fastly.net/release_image/3279/191/3279-191-13dda436f330022ded053c77aee6fca8-1044×1045.jpg 2.LE SILLAGE First store in Yokohama area. A fragrance specialty store that opened in November 2018 with the concept of “a place to experience scents and enjoy them with your sense of smell.” This brand aims to create a space where everyone can find the scent they really like. ・Date and time: February 10th (Monday) – March 5th (Wednesday) ・Location: 3F NEWoMan Lab.
https://prcdn.freetls.fastly.net/release_image/3279/191/3279-191-9c8febeed617a6c53b0851921f077418-2280×2280.jpg “DILIGENCE PARLOR” Workshop Poodle Arrangement [Advance reservation required] You can create a poodle-like flower arrangement using carnations and leaves. We will explain in detail how to create a poodle-like shape and adorable face. Why not try making one together while imagining your own dog, your relative’s dog, or the dog that always greets you when you pass by? ・Date and time: February 22nd (Sat) and 23rd (Sun) 11:00~12:00・13:00~14:00・15:00~16:00 ・Location: 5F escalator side space ・Fee: 4,000 yen ・Reservation method: From Lumine’s app “ONE LUMINE”
https://prcdn.freetls.fastly.net/release_image/3279/191/3279-191-a7dd2fe4d1ebe0d955fb39cd7c29aa87-1800×2700.jpg Limited event where you can get ahead of spring fashion At the Newman Yokohama shop, we are holding events where you can enjoy spring fashion, such as pre-order events and the release of limited edition products. ・3F Chaos February 12th (Wednesday) – February 16th (Sunday) We are holding an order event for products released in March exclusively for Newman. In addition, the navy color of the Chaos masterpiece “Prism Coat”, which is popular every year, is available exclusively for Newman.
https://prcdn.freetls.fastly.net/release_image/3279/191/3279-191-bf15324d7acfc771a2da8fb24490eccc-1080×1080.jpg ・4F CABaN February 20th (Thursday) – March 5th (Wednesday) “Maison Margiela” items that are not normally available will be available for a limited time.
https://prcdn.freetls.fastly.net/release_image/3279/191/3279-191-f7b564891240648b7d54c02cd8ce9c9d-750×750.jpg ・5F YANUK March 6th (Thursday) ~ The second collaboration denim with stylist Kahori Higuchi. Denim shirt and pants that can be worn as a set Released in two colors, including a spring-like pink color. Image
URL: https://prcdn.freetls.fastly.net/release_image/3279/191/3279-191-c5afc38d64f7b4b6ae6cc6635685fe35-3900×3900.jpg ■Related links ・Newman Yokohama official homepage
https://www.newoman.jp/yokohama/ ・Newman Yokohama Official Instagram https://www.instagram.com/newoman.yokohama/ *Contents, dates, etc. may be changed or canceled due to circumstances. Please check the Newman Yokohama homepage for the latest information.

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