[Hashimoto Co., Ltd.] Mister Donut in your school bag! “Mister Donut x Fit-chan model” is now available! Hashimoto Co., Ltd. Press release: January 28, 2025 Mister Donut becomes a school bag! “Mister Donut x Fit-chan model” is now available! A Mister Donut card gift campaign will also be held to commemorate the collaboration! No. 1 brand in domestic production and sales of school bags * Hashimoto Co., Ltd. (Toyama City, Toyama Prefecture, Representative Director Masaki Hashimoto), which manufactures and sells “Fit-chan,” is a subsidiary of Duskin Co., Ltd. (Headquarters: Suita City, Osaka Prefecture, President: Hiroyuki Okubo) ) will be releasing a school bag “Mister Donut x Fit-chan Collaboration School Bag” in collaboration with Mister Donut from February 6, 2025 (Thursday). In addition, a gift campaign to commemorate the collaboration will be held from January 28th (Tuesday).
https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-6a40f313c439db565be4de44fe632c57-1050×611.png *”Fit-chan” is a school bag brand manufactured and sold by multiple companies, with Hashimoto Co., Ltd. holding the trademark rights and patent rights for the backpack belt attachment. [Survey period] January to December 2024 [Research institution] Tokyo Shoko Research Co., Ltd. ■That delicious donut becomes a cute school bag! “Mister Donut x Fit-chan Collaboration School Bag” is a school bag that expresses the colors of Mister Donut’s popular products “Pon de Ring,” “Golden Chocolate,” “Angel Cream,” and “Strawberry Ring.” In addition, the embroidery, charms, interior decoration, and other details are filled with the cuteness of donuts, creating a design that will make you happy every time you use it. Not only is it cute, but it is also fully functional. In addition to the “Fit-chan backrest” and “Rakushon” functions that reduce the burden on children due to the weight of the teaching materials, it is also equipped with a safety feature called “Apika” that reflects car lights even 100 meters away. Furthermore, with a 6-year repair warranty, we are particular about the safety and security of children. This school bag is a
collaboration with Mister Donut that expresses Fit-chan’s philosophy of “Children are happy. That’s what makes me the happiest.” Please pay attention. Details of the school bag will be available on January 28th (Tuesday). -all;” target=”_blank” rel=”nofollow ugc
noopener”>Fit-chan school bag official website and We will make a preliminary announcement on Instagram . ・Collaboration between Mister Donut and Fit-chan, reproducing Mister Donut’s popular products in school bags ・Special design and full of functions, we focused on ensuring that it can be used for 6 years with care and enjoyment ・A “good thing will happen” campaign where we create not only products but also happiness ■Mister Donut x Fit-chan collaboration school bag” lineup in 6 colors
https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-757eeca744bc04361cb816d6e5dace5d-1930×1080.png Pon de Ring model Very popular chewy texture! Everyone loves Pon de Ring. The base color is the brown of the chewy fabric.
https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-27c99141189062b88732725a3373653d-1930×1080.png Strawberry ring model A strawberry ring with a soft texture and strawberry chocolate. The base color is a cute strawberry pink. Image
URL: https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-4dd58b7ba4271c4f6ed63dda9582ce02-1930×1080.png Golden Chocolate Model Golden chocolate with a crunchy texture in chocolate dough. The yellow topping is expressed as the base color.
https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-84be54766806b36eba6c740aeea096fa-1930×1080.png Angel cream model Angel cream with whipped cream and fluffy
melt-in-your-mouth texture. The base color is angel cream white. [Fit-chan Official Limited] Pale Lavender Mint Green Also available in two colors, pale lavender and mint green, which are popular colors for school bags in recent years. These two colors will be sold exclusively on Fit-chan’s official website, showrooms, and on-site exhibitions.
https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-84a40ad0f906c9d64cd081cf5be0973c-1930×1080.png
https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-76dd59ef20b6534550cf8ed5f96c4b28-1930×1080.png Stores and colors available Fit-chan school bag official website, showroom, on-site exhibition: 6 colors in total Aeon school bag stores nationwide *: Donut model 4 colors Please see below for details. https://www.fit-chan.com/lp/misterdonut/ *For availability at Aeon, please visit your local store. It may not be available depending on the store. ■Special design limited to “Mister Donut x Fit-chan collaboration school bag” The “Mister Donut x Fit-chan Model” is a school bag that has a special design with attention to detail and is equipped with the latest features unique to Fit-chan.
https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-955d3b7f77da5830063ec09872b8d2dc-1620×1080.png Studs featuring the popular Pon de Ring
https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-061f9d4301e6c48dec0b45419db28049-1620×1080.png Casual donut embroidery design
https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-30106259071ee24be588e2258dbcfba5-1620×1080.png Front pocket with delicious donut embroidery design
https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-9ab45aa83e81762812b5b8f5fb0022e6-1620×1080.png Angel French and Strawberry Custard French charm
https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-1ec607d0f50f3d3feb603b5fdbf0702c-1620×1080.png Cute donut pattern interior that gets you excited every time you open
it https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-61302126729890d95bf4721ad1e9e8e0-1620×1080.png Front pocket zipper ■ BOX inspired by Mister Donut’s showcase Image
URL: https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-27c2ac54d0380c17f1a12992202f9619-1620×1080.png We are particular about not only the school bag, but also the box in which it is delivered. Have fun looking at the many donuts lined up in the showcase and choosing them One of the charms of Mister Donut. We want you to experience that excitement in your school bag, so we have prepared a box with the image of donuts lined up in a showcase. Just like taking donuts out of a showcase, you can take out the school bag from the box and enjoy it. ■Limited purchase benefits only for collaboration models
https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-056d060ee40daa69205b9eef0e3d6a19-1620×1080.png All customers who purchase the collaboration model will receive a limited original rubber key chain to commemorate the collaboration. The design features Fit-chan holding a pon de ring, symbolizing the collaboration between Mister Donut and Fit-chan, and is designed to look even cuter when attached to a school bag. The pon de ring part has been given a plump finish to create a delicious-looking donut. ■ Collaboration commemorative project Mister Donut card gift campaign To commemorate the collaboration, we will be holding a campaign to give away “Mister Donut Cards” starting January 28th (Tuesday).
https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-1632b30c1b80098278fccdc70dee0dd0-2364×1772.jpg ○Campaign overview Mister Donut x Fit-chan collaboration commemorative Mister Donut card gift campaign ○How to apply 【Campaign on Instagram】 Complete your application by following the Fitchan School Bag official Instagram account and liking the campaign post 【Campaign on X】 Complete your application by following the Fit-chan school bag official X account and reposting the campaign post ○Application period January 28, 2025 (Tuesday) – February 16, 2025 (Sunday) 23:59 ○Present contents Mister Donut Card worth 1,000 yen for a total of 30 people
https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-9c7f12aeae3922d8497266590be6a82c-840×560.jpg Fits perfectly on your back and feels light The Fit-chan back ring installed in all school bags raises the shoulder straps by 25 degrees, increasing the contact area between the school bag and the child’s back by 10%. As a result, the burden on the shoulders is reduced by approximately 50% (compared to our company). It fits perfectly on your back, so it feels light and takes care of your posture.
https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-cfffb1431184f7afeceb8e2f2b8e5e54-840×560.jpg Even lighter “Rakushon” shoulder belt with thick cushioning Rakushon, which has more than double the thickness of the shoulder strap cushioning material, makes your school bag even lighter! We have a large lineup of models equipped with the “Rakushon” feature, which reduces the pressure on the shoulders by approximately 30% and is overwhelmingly popular among elementary school students.
https://prcdn.freetls.fastly.net/release_image/33125/26/33125-26-5fd392dfe9f0c8d286cccf0d0ec42d53-840×560.jpg “Cheap” that reflects car lights even 100 meters away It is safe and secure even on rainy days or on dark roads at night because it is “cheap” and shines even 100 meters away by reflecting off car lights. The reflective material is less noticeable and the school bag retains its cute and cool design! This feature is very popular with both children and parents. ■About Fit-chan school bag Fit-chan school bags are planned and manufactured based on the concept of “Kids are happy. That’s what makes us the most happy.” We strive to create school bags that are easy to carry on the back, feel light, are strong and durable enough to be used for six years, are safe for parents, and come in a wide variety of designs and colors that will please children. Since December 2022, we have been manufacturing school bags using electricity derived from renewable energy sources, and are working to create environmentally friendly products to protect the future of children. From March 2025, we are planning to hold the “Fit-chan school bag exhibition” in more than 80 locations in 40 prefectures nationwide. The Fit-chan school bag exhibition is an “experience-oriented school bag exhibition” where you can see the various functions, carry it on your back, and experience it. Everyone, including children, parents, grandparents, and others, can have fun choosing a school bag. Of course, our staff will carefully assist you with things like putting your luggage in a school bag and comparing it to your back, and checking the fit. Fit-chan has become the No. 1 brand in domestic production and sales of school bags this year, thanks to the popularity of our school bags that pursue functionality and safety, as well as our efforts to select memorable school bags. *”Fit-chan” is a school bag brand manufactured and sold by multiple companies, with Hashimoto Co., Ltd. holding the trademark rights and patent rights for the backpack belt attachment. [Survey period] January to December 2024 [Research institution] Tokyo Shoko Research Co., Ltd. Fit-chan school bag New school bag, information about on-site exhibition Please see below for Fit-chan’s new school bag information and SNS. ・Fit-chan new school bag information:
https://www.fit-chan.com/ ・Confirm schedule/reservation for nationwide exhibition exhibition: https://www.fit-chan.com/showroom_travel/ ・Catalog request: https://www.fit-chan.com/catalog/ ・Official Instagram: https://www.instagram.com/fitchan_randoseru/ Company profile Hashimoto Group Hashimoto Co., Ltd. Representative:
Representative Director Masaki Hashimoto Location: 1-2-25
Kitashinmachi, Toyama City Company website:
http://www.hashimoto-web.jp/ Business: Manufacture and sale of school bags, student bags, and various business bags

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