[MADISONBLUE Co., Ltd.] “MADISONBLUE TOKYO” grand opening on Friday, February 7, 2025! Finally revealing the special space design
MADISONBLUE Co., Ltd. Press release: February 4, 2025 “MADISONBLUE TOKYO” grand opening on Friday, February 7, 2025! Finally revealed the carefully selected space design A new store that focuses not only on space but also on art and music
https://prcdn.freetls.fastly.net/release_image/113651/5/113651-5-70b013f01661c61527db774b9b34eb46-2067×1776.jpg MADISONBLUE TOKYO exterior
https://prcdn.freetls.fastly.net/release_image/113651/5/113651-5-c8afc13d283e699eb83a53783c01ac88-2067×1389.jpg MADISONBLUE TOKYO exterior MADISONBLUE, which celebrated its 10th anniversary as a brand last year, will move its flagship store to Aoyama on Friday, February 7, 2025 with an expanded floor space ofMADISONBLUE. TOKYO” will be holding a grand opening. The new store is a two-story building with full glass walls and plenty of sunlight. From the materials of walls, floors, and all the features to the selection of furniture, designer Mariko Nakayama draws inspiration from her travels around the world, and Set designer and artist Enzo is in charge of direction. Tomoyuki Tanaka of FPM will be responsible for producing the store’s sound, and the art direction for the interior will be directed by Art Basel, VIP Representative Japan and
representative of “plugin ”. Natane Takeda’s work was chosen to reflect Nakayama’s desire for people to not only shop but also enjoy music and art at the same time.
TOPIC 1: Specialized space design The space design and direction was done by set designer and artist Enzo, who also designed the recently closed MADISON BLUE Omotesando store, the Isetan Shinjuku store that opened last year, and numerous POP UP stores. When you enter the 1F entrance, what you will see is the R-shaped pink wall with a nuanced stucco finish, and the beautiful hanging rack made of leather and metal duo material on the wall. The design allows the clothes to be seen from various angles, imagining a “stage” where the clothes take center stage. A showcase in deep navy, the brand color, and louvers made from stacked white and brown bricks are also accents.
https://prcdn.freetls.fastly.net/release_image/113651/5/113651-5-60d8e936dd8ce9d359ce451f3feb747c-2067×1379.jpg 1F interior view
https://prcdn.freetls.fastly.net/release_image/113651/5/113651-5-c67e199b47f920a940edf3f9c25b0628-2067×1379.jpg 2F interior view The 2nd floor is based on stucco and wood, and includes a large fitting room and bar counter, creating a more homely atmosphere than the 1st floor, where customers can relax like a salon. All of the artwork in the store when it opens, including the eye-catching art by Alex Katz, was selected from Mariko Nakayama’s home collection by Natane Takeda, whom Nakayama always trusts. Image
URL: https://prcdn.freetls.fastly.net/release_image/113651/5/113651-5-2dbb073fe930909b32d369d5befc10b0-2067×1379.jpg 1F interior view
https://prcdn.freetls.fastly.net/release_image/113651/5/113651-5-206d8a622a5ee56f9429b7e48718c121-2067×1379.jpg 2F interior view
https://prcdn.freetls.fastly.net/release_image/113651/5/113651-5-c051094a931ce8c11d2e69b8e9ac5ba0-1378×2065.jpg stairs
https://prcdn.freetls.fastly.net/release_image/113651/5/113651-5-c6e0d9f3fb12c2a9fb9f018d3881683a-1378×2065.jpg Leather x metal hanging rack
TOPIC 2: Sound that harmonizes with the space For the sound production, FPM Tomoyuki Tanaka, who has been a colleague of Nakayama’s since his days as a stylist, was appointed to produce the sound. Nakayama was born in the 1960s, a time when fashion, culture, art, and music that are relevant today were born. Focusing on the 1970s to 1970s, the songs are selected regardless of country or genre, mainly from Europe, and the sound is not only based on the era, but also the modern updated MADISON BLUE collection. In addition, the Tokyo Sound System Laboratory team, under the production of Mr. Tanaka, has selected the US audio brand 1 SOUND, which is currently attracting attention. It features overwhelming high-fidelity sound and a sophisticated design, creating the best sound space while harmonizing with the carefully selected interior.
TOPIC 3: Creators supporting MADISONBLUE TOKYO
https://prcdn.freetls.fastly.net/release_image/113651/5/113651-5-d8a9ac321faf63d87ec0d97cd549d10e-1186×1186.png Enzo Set Designer/Artist Born in 1972. Headed by R.mond inc. He handles art production in all media, including movie shooting for PVs and commercials, still photography for magazines and advertisements, store design, and object creation for exhibitions.
https://prcdn.freetls.fastly.net/release_image/113651/5/113651-5-d4163872bab58c8dbf9ed673ca6c76fb-850×850.png Mr. Tomoyuki Tanaka (FPM) Music Producer/Song Selector/Release of original album under the name DJFPM.In addition to producing music for numerous artists, remixing music, providing music for TV commercials, etc., he also provides music for various commercial facilities and entertainment contents. He is active both domestically and
internationally, including working on sound direction.
https://prcdn.freetls.fastly.net/release_image/113651/5/113651-5-5df7004c937d907a1320150f3f10d179-1181×1181.jpg Natane Takeda, representative of “plugin ” / Art Basel ・VIP Representative Japan / Art Week Tokyo VIP Representative In 2010, “plugin ” was launched, centered on art-related coordination work, and has become a bridge between the Japanese and overseas art scenes. In addition to developing his activities as a director, he also handles a wide range of businesses, including consulting services related to the storage of art works in hotels and other facilities. TOPIC 4: Opening commemorative products released on 2/7 (Friday) To commemorate the opening, pre-sale items are now available! “TWEED ESSENTIAL” CAPSULE COLLECTION, which purposely made the brand’s essential items such as military jackets and denim jackets using high-quality tweed materials, and the message “HELLO” with sequins of various sizes. The shaped HELLO TEE SPANGLE (short sleeve &
sleeveless) will be on sale in advance at MADISONBLUE TOKYO. Image
URL: https://prcdn.freetls.fastly.net/release_image/113651/5/113651-5-9b8cdef6c1910bd1eda4341c636b46c3-1920×1080.jpg *All prices include tax *All prices will be released on Friday, February 7, 2025 at MADISONBLUE TOKYO ”TWEED ESSENTIAL” CAPSULE COLLECTION MILITARY JK ¥231,000 / SHORT JK ¥242,000 / CREW NECK VEST ¥165,000 / TIGHT LONG SK ¥154,000 / LOW WAIST PATCH-P MINI SK ¥121,000 COLOR: IVORY / NAVY SIZE: 00 / 01 / 02 (000 size available only for MILITARY JK)
https://prcdn.freetls.fastly.net/release_image/113651/5/113651-5-c912b170bed8142cd8217aee0947f3c7-1920×1080.jpg *All prices include tax *All prices will be released in MADISONBLUE TOKYO on Friday, February 7, 2025 HELLO TEE SPANGLE HELLO TEE SPANGLE ¥64,900 HELLO N/S TEE SPANGLE ¥61,600 COLOR: WHITE / BLACK SIZE: 00 / 01 / 02
TOPIC 5: Purchase benefits & opening commemorative limited color shopper
https://prcdn.freetls.fastly.net/release_image/113651/5/113651-5-ac1205710ff157ed2548fdaef9cd88d6-1920×1080.jpg *The number of gifts is limited. Please note that the offer will end as soon as it runs out. Those who purchase the product will receive a large key chain set with an impressive “MADISONBLUE” brand logo and the message “Hello” as a gift. For those who purchase over 100,000 yen (excluding tax), you will receive a PC case designed with the image of a “HELLO” sweatshirt. In addition, shoppers at the time of purchase will receive a navy version in a limited edition color to commemorate the opening.
Store information Official name: MADISONBLUE TOKYO Opening date: Friday, February 7, 2025 Location: Blue Sanc Point Building B, 5-3-20 Minami Aoyama, Minato-ku, Tokyo 107-0062 2 Area: 1F / 133.11 square meters 2F / 133.55 square meters Telephone number: 03-6427-9228 Business hours: 11am to 8pm (irregular holidays) Products: Seasonal/Essential collection (women’s & men’s) *Includes accessories such as bags /td>
https://prcdn.freetls.fastly.net/release_image/113651/5/113651-5-2ae8206449897fe9565e63ce889163a8-2428×847.jpg [What’s MADISOBLUE? 】 MADISONBLUE was launched in 2014 by stylist Mariko Nakayama with a size 6 shirt. Based on the concept of “HIGH CASUAL,” we offer high-quality, authentic clothing and casual styles, with items that highlight the individuality and elegance of the wearer. Official Instagram

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