World Co., Ltd. HIROFU The group , which is attractive for its clever functions and light design, introduces new materials

[World Co., Ltd.] [HIROFU] The group ＜PATIO＞, which is attractive for its clever functions and light design, introduces new materials ​
World Co., Ltd. Press release: February 10, 2025 [HIROFU] The group , which is known for its clever functions and light design, has introduced new materials. Sold at HIROFU stores and online stores nationwide from Tuesday, February 11th The women’s bag brand “HIROFU” developed by World Group’s HIROFU Co., Ltd. will be sold at HIROFU stores and online stores nationwide from February 11th (Tuesday), the popular classic group with updated materials.
https://prcdn.freetls.fastly.net/release_image/2439/1427/2439-1427-8eed9310fe7c203445121be665d13a81-2560×1440.jpg comes in 3 colors HIROFU is a leather brand that sells shoes, bags, and accessories mainly in department stores nationwide. Since our founding in 1978, we have proposed a unique style based on the concepts of Simple/Minimal/Contemporary that is basic and unaffected by the times and trends. means an outdoor space of a residence with a fountain or trees. This is a group that gives you the feeling of a relaxing afternoon on a holiday. While it has a soft and relaxed impression, it also has clever features such as a 2-way handle and plenty of pockets. Among them, the new tote bag has a 2-way handle, partitions, outside pockets, and zipper, and is packed with surprising functions despite its simple appearance. By using CMH (ChromoH) as the material, an elegant tension has been created.
https://prcdn.freetls.fastly.net/release_image/2439/1427/2439-1427-28dae379c1a6de25d3dda6fe7be3be18-1440×1440.jpg The long handle can also be worn on the shoulder
https://prcdn.freetls.fastly.net/release_image/2439/1427/2439-1427-66c79c31fde5d2f1bb0f0581c0e3084c-1440×1440.jpg Separated by zippered pockets
https://prcdn.freetls.fastly.net/release_image/2439/1427/2439-1427-763a6cc41e014930d70985d68a7d9dae-1440×1440.jpg Plenty of outside pockets This time, 4 types and 3 colors will be available. There are three colors: “Sahara”, a soft beige color, “Tundra”, a calm gray color that is not too dark, and “Silk”, a light gray color that is close to white.
https://prcdn.freetls.fastly.net/release_image/2439/1427/2439-1427-216aa7ebc54d28eac248ccb0e80857f3-750×900.jpg Shoulder bag M 2WAY 88,000 yen
https://prcdn.freetls.fastly.net/release_image/2439/1427/2439-1427-12fa290043b6a2b955839b5105c2afb7-750×900.jpg Shoulder bag M 82,500 yen
https://prcdn.freetls.fastly.net/release_image/2439/1427/2439-1427-56027ab8fbdb2d0ad70a3307cabcbf5a-750×900.jpg Tote bag M 2WAY 101,200 yen
https://prcdn.freetls.fastly.net/release_image/2439/1427/2439-1427-e69b065e3b836939b26aa5e18b14db32-750×900.jpg Tote bag L 2WAY 107,800 yen CMH (ChromoH) material is carefully chrome-tanned cowhide that is lightweight and can express exquisite nuanced colors. The texture is matte and more subdued than Hirofu’s original standard material “Soft Vachetta”, and by embossing small grains, the leather’s expression is evened out, giving it an elegant and neat look. Please take a look at HIROFU shops and online stores nationwide. 【Product handling】 ■ Online store: 【Social Media】 ■ Instagram @hirofu_official ■ LINE https://lin.ee/JScHdm2 【Brand Concept】 HIROFU’s concept is simple, minimal and contemporary. Since its founding in 1978, HIROFU has continued to create products that utilize the texture of materials, such as shoes, bags, and
accessories. We offer timeless products that emphasize quality, with the hope that they will be used for a long time without being influenced by trends.
・Name: Hirofu Co., Ltd. (World Group Co., Ltd. subsidiary) ・Representative: Yoshiko Sasaki ・Location: KD Minami Aoyama Building 5F, 3-1-31 Minami Aoyama, Minato-ku, Tokyo 107-0062 World corporate website:
https://corp.world.co.jp/ World Group official mail order site: https://store.world.co.jp/