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HONESTIES, a startup from Osaka that makes “intimate underwear,” won an award at the NEXs Fes #6 Startup Pit ch hosted by Tokyo!

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HONESTIES, a startup from Osaka that makes “intimate underwear,” won an award at the NEXs Fes #6 Startup Pitch hosted by Tokyo! ​
HONESTIES Co., Ltd. Press release: March 4, 2025 HONESTIES, a startup from Osaka that makes “intimate underwear,” won an award at the NEXs Fes #6 Startup Pitch hosted by Tokyo!
https://prcdn.freetls.fastly.net/release_image/60713/20/60713-20-2d203518bb06c78901199dabd9f92e3b-2880×1620.jpg HONESTIES, a smart wear company with no secrets, wins at NEXs Tokyo Startup Member Pitch HONESTIES Co., Ltd. (Headquarters: Izumisano City, Osaka Prefecture, Representative Director: Kiyohiko Nishide), an Osaka-based apparel startup that produces “underwear with no front or back,” is hosting a startup member pitch at NEXs Fes #6 ~ NEXs Tokyo hosted by the Tokyo Metropolitan Government. We received the NEXs Collaboration Award at ~ (held on February 26th). ■Startup pitch by 20 companies selected from all over the country “NEXs Tokyo” is a project sponsored by the Tokyo Metropolitan Government to support startups challenging wide-area expansion both domestically and internationally. On February 26th and 27th, 2025, the real event “NEXs Fes #6” was held at “NEXs Tokyo”, bringing together startups aiming to expand their business and business development partners such as business companies and local governments who want to collaborate with startups from all over the country. On Day 1, a total of 19 NEXs Tokyo startup member and alumni member companies from all over the country took to the stage to pitch. As a result of the judges’ evaluation of items such as business content, passion, and sociability, HONESTIES was selected as one of the five excellent pitch companies and received the “NEXs Collaboration Award.” As a bonus for winning the award, you will receive support for interviews with NEXs partners (large companies, local governments, etc.). ■Publishing the vision of HONESTIES Since its founding, HONESTIES, an apparel manufacturer from Senshu, Osaka, has consistently developed, sold, and popularized smart wear with universal design. The founder came up with the idea of ​​“no front and back” because of the inconvenience of having to take off and put on clothes when raising children. As it became more popular, we received feedback from many people who had problems getting dressed, saying, “I no longer have to wear the wrong clothes anymore, and my worries about changing clothes have been resolved.” We have also received feedback from nursing care facilities, which are suffering from a lack of manpower to assist with changing clothes, and from the linen supply industry, where there is also a serious shortage of personnel, hoping that “two-sided” clothing will improve work efficiency and productivity. At this pitch, HONESTIES unveiled its vision for the next 10 years, “A society in which everyone can easily put on, take off, and put away, through the spread of “universal” smart wear, which received high acclaim. ■What is NEXs Fes? “NEXs Tokyo” is a project sponsored by the Tokyo Metropolitan Government to support startups that are challenging wide-area expansion both domestically and internationally. NEXs Fes is a real event held once every six months, where NEXs Tokyo startup members and business development partners gather in Marunouchi, Tokyo from all over Japan. NEXs Tokyo, which is usually reserved for members, will be open to the general public, and various content useful for startup business development, business acceleration, and networking will be held offline. We will provide you with the opportunity to connect with more companies, organizations, and people. (You can also participate in some content online.) ■About HONESTIES Apparel brand from Senshu, Osaka. In 2019, we started planning and selling underwear to boost Senshu’s local textile industry. The uniqueness of the concept and ideas have been praised, and the work has been featured and published in many media such as TV and newspapers. Since 2020, he has won Spain’s Universal Design “GOOD PRACTICE Award” and “Good Design Award” in 2020. Their contributions to society and the region have been highly evaluated, and they have received numerous awards, including the Japan Challenge Gate 2021 “Minister of Economy, Trade and Industry Award” [Grand Prize], the Awaji Well-being Business Contest 2023 “Grand Prize”, and The 5th Japan BeautyTech Awards 2024 “Special Award.” Selected as an exhibitor for the 2025 Osaka/Kansai Expo. *HONESTIES also focuses on cross-regional joint development, academic research, and demonstration experiments. →About participating in the open innovation program promoted by Aomori Prefecture →Academic journalNotice of paper publication in “Textile Consumer Science” [Overview of HONESTIES Co., Ltd.] Company name: HONESTIES Co., Ltd. Address: 2-7-19 Kaida-cho, Izumisano, Osaka 598-0071 Representative Director: Kiyohiko Nishide Official site http://honesties.jp Instagram https://www.instagram.com/honesties8 Twitter Facebook
https://www.facebook.com/honesties.official ■Contact for inquiries regarding this matter HONESTIES Co., Ltd. 2-7-19 Kaida-cho, Izumisano, Osaka 598-0071 TEL: 072-462-8186 Email:i-hamano@honesties.jp

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