A genderless parent’s bag that follows the French style of parenting. New colors are now available for q bag par is “louvre parents”!

A genderless parent’s bag that follows the French style of parenting. New colors are now available for q bag paris “louvre parents”! ​
TIRAMISU Co., Ltd. Press release: March 4, 2025 A genderless parent’s bag that follows the French style of parenting. New colors are now available for q bag paris “louvre parents”! Sales start from 20:00 on Tuesday, March 4, 2025 TIRAMISU Co., Ltd. (Headquarters: Meguro-ku, Tokyo, Representative Director: Tadashi Takazawa) runs a bag brand from Paris, France called “q bag paris”.The bag brand “q bag paris” from Paris, France, is a genderless backpack that is easy for both moms and dads to use.The “louvre” was conceived by a mother designer who had local experience raising children in the French style, and was developed through repeated discussions between the q bag paris French and Japanese teams. The new colors “Dark Gray” and “Greige” of “Louvre Parents” will be released on the official website and Rakuten from 20:00 on Tuesday, March 4, 2025.
https://prcdn.freetls.fastly.net/release_image/51191/118/51191-118-a2d5846dfbccc3add8be78f330733f99-871×713.png official ​ Rakuten ​ Product overview
https://prcdn.freetls.fastly.net/release_image/51191/118/51191-118-619fcbb84334ae04f4424be41e392e42-600×600.jpg
https://prcdn.freetls.fastly.net/release_image/51191/118/51191-118-1da550ac771b96c8eea6daa6117bc538-600×600.jpg ・Color: Dark gray/greige ・Material:Nest (polyester material) ・Price: 17,999 yen (tax included) ・Size Bag body: H39cm x W31cm x D19cm Shoulder longest: 82cm Shoulder shortest: 53cm ・Capacity・Weight Capacity: Approximately 20 liters Weight: Bag approximately 720g Coil cord with carabiner 21g *There may be slight differences even for the same product. Please refer to this as a guide. Development background
https://prcdn.freetls.fastly.net/release_image/51191/118/51191-118-e4714bf1c9da72337a0881952d4e0c74-638×425.jpg ▲(Existing colors: from left) ennui bianco/black/grege bianco “Child rearing = something mothers do” I want to eliminate fixed concepts France, where q bag paris has its atelier, boasts one of the highest birth rates among developed countries, and has implemented various child-rearing support measures. There are far more mothers working full-time than in Japan, and you can often see fathers pushing strollers around town or dropping off and picking up their children. The q bag paris design team wanted to further eliminate the stereotype that “raising children is something that mothers do” by creating a “parent’s bag” rather than a “mother’s bag,” following the French style of child-rearing in which “fathers naturally participate in child-rearing.” Click here for development secrets ​
https://prcdn.freetls.fastly.net/release_image/51191/118/51191-118-b7e6e27b5709240e4e356412b29be1b6-910×207.png We have received many happy comments from customers who have actually held the product in their hands. [From Mom] ・It’s light and easy to put in and take out, making going out a lot less stressful ・After giving birth, I was caught up in the stereotype that “moms should put up with it,” and I tended to feel depressed Little by little, I started going out because I bought my favorite bag, and I tried to be more fashionable just because I was going out, which changed my mood and helped me feel better. ・I want to tell all moms, “You don’t have to hold back on fashion just because you’re a mom.” ・Even if you have a lot of luggage, you can organize it neatly, and there are many small improvements such as straps, metal fittings, and back pockets A bag that embodies “I wanted a bag like this!” 【From Dad】 ・It has a design that makes you want to use it even from a male perspective, and it is very easy to use I would definitely recommend it to men who think that “mother’s bags = designs for women” ・When someone called me a “parent’s bag,” I couldn’t help but think that I was the one in charge, and it was accepted as “my own thing.” ・My communication with my wife increased after packing. ・I feel uncomfortable with the name “Mother’s Bag” even though we are both involved in raising children. I hope parents’ bags become commonplace CHECK THIS ALSO! User’s voice First ​ Part 2 ​ Part 3 ​
Commitment 1. Pursue designs that allow you to enjoy your own fashion and childcare In France, many people think of “individual happiness” first, and there is a tendency to place emphasis on “Are you happy as a couple before being a mom and dad?” and “Are you happy as a woman or a man before being a couple?” It’s rare for people to decide on fashion based on attributes such as mom and dad, gender, age, etc., or to give up on fashion just because they have a baby. Following in the footsteps of the French, we wanted those who pick up Louvre Parents to be able to enjoy fashion and childcare, freeing themselves from the idea that they have to be XX because they are moms and dads…We aimed for a design that is so sophisticated that even people who aren’t moms and dads would naturally want to pick it up.
https://prcdn.freetls.fastly.net/release_image/51191/118/51191-118-0da460e04ebc8a96b25e2b9b7f7d2bd1-1400×1680.png Specialty 2. Multi-functional specifications filled with all the things you wish you had Based on the voices of moms and dads we interviewed before development, we also incorporated the child-rearing experiences of mom designers from the q bag paris team, and aimed to create a multi-functional bag that is filled with everything that makes you think, “I wish things were more like this.” Aiming to achieve both fashion and functionality, designers who are familiar with materials and sewing mechanisms repeatedly adjust the number, position, and size of stitching, pockets, and zippers down to the millimeter level. After repeated simulations, we arrived at an easy-to-use bag that has many pockets, is functional, yet lightweight and strong. ・13 pockets in total ・Directly connected to the contents! With a zipper that connects directly to the main body ・Spring strap included: Comes with metal fittings for hanging small items ・With buckle: Cushion padded belt
https://prcdn.freetls.fastly.net/release_image/51191/118/51191-118-fff7b9d5253fcad25f750ad75577be6b-1000×1000.png What is q bag paris?
https://prcdn.freetls.fastly.net/release_image/51191/118/51191-118-c7ed8361818476190c85d5ee3ae79e10-886×398.png ■Brand Story The “blue” of Nice in southern France, where the sea spreads, the “white” of Lyon, the silk city, and the “red” of Bordeaux, the land of sun and wine…This bag brand was born from the creations of a Parisian design team inspired by the colors of France. The story began with the playful idea that items related to their hobby of scuba diving would be a good match not only for the ocean they travel to, but also for the city of Paris. We create our products with the hope that the rich colors of France can be added to the daily lives of everyone who picks up our items. ■ Commitment Both design and practicality. We offer bags from Paris that are “light, washable, and have a large capacity” despite their sophisticated design. Made of the same neoprene material as wetsuits and carefully selected sustainable materials, it is stylish and playful, yet lightweight, durable, and highly functional. Some of the bags are machine washable, so you can easily wash them, and you don’t have to worry about them getting dirty even if they are brightly colored. Not only can it be used for daily use as a school/commute bag, mother’s bag, or parent’s bag, but you can also take it with you outdoors or on vacation. 【Company Profile】 Company name: TIRAMISU Co., Ltd. Location: 153-0042 Cordon Brew 3F, 4-2-9 Aobadai, Meguro-ku, Tokyo Representative: Tadashi Takazawa Business description: Import/export of products, wholesale/retail/import agency Established: February 18, 2010 HP: https://tiramisu.co.jp/