Approximately 11,800 people attended! New era girls event “CREATEs presents IDOL RUNWAY COLLECTION 2025 Suppor ted by TGC” will be held!

Approximately 11,800 people visited! New era girls event “CREATEs presents IDOL RUNWAY COLLECTION 2025 Supported by TGC” will be held! ​
Asobi System Co., Ltd. Press release: March 4, 2025 Approximately 11,800 people attended! New era girls event “CREATEs presents IDOL RUNWAY COLLECTION 2025 Supported by TGC” will be held! Members of Nogizaka46 and FRUITS ZIPPER appear on the runway! Hinatazaka46, ≠ME, CUTIE STREET, Takamine’s Nadeshiko will perform an amazing live performance! A total of 107 idols who are excited about today have gathered! IDOL RUNWAY COLLECTION, which attracted attention as a “new era girls event” in 2023, will expand in scale with the cooperation of Tokyo Girls Collection (hereinafter referred to as TGC) and will be held at the National Yoyogi Stadium on March 2, 2025 (Sunday) as “CREATEs presents IDOL RUNWAY COLLECTION 2025 Supported by TGC” (hereinafter referred to as IRC2025). It was held at the Daiichi Gymnasium.
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-897996b7b7448ff334188c22740dfa8e-2400×1600.jpg ■SWEET STEADY, Rain Tree, momograci, vVibe!, and PaRet appear! IRC2025 starts in style! The opening acts will be SWEET STEADY, Rain Tree, momograci, vVibe!, and PaRet, who will perform live. The colorful stage production marked the beginning of IRC2025. On SWEET STEADY’s stage, they captivate the audience with performances that shine with their individuality, dressed in costumes in the colors of the members. As the top batter, he brightened up the stage. Also, on the Rain Tree stage, they performed their memorable 1st single “ILU”. They excited the audience with their dignified performance, hard to believe that they had just debuted in January of this year. On PaRet’s stage, they performed “Brand new smile” and instantly raised the excitement in the venue with their powerful performance.
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-a35c4eb064d6c76543b14f9a08fac5d0-2400×1600.jpg SWEET STEADY
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-40667023323a8492aa2a6e0c91dbd0ed-2400×1600.jpg Rain Tree ■Fashion stage that fuses Japan’s leading idols and traditional culture The “IDOL RUNWAY COLLECTION SPECIAL COLLECTION 1” stage opened with the concept of “Japanese & Mode” and incorporated the Japanese sacred ritual “Yatashi” into the opening performance. The moment the arrow is handed over is a special time that symbolizes a “new beginning.” The show opened with an impressive runway show featuring costumes that paid homage to traditional Japanese culture, such as kimonos, half-collars, and Japanese umbrellas, while leaving a lasting impression with the act of shining a powerful message that opens up a new era into the sun at dawn. In a quiet and mysterious atmosphere, arrows were released in a graceful and dynamic
performance, and the stage was enveloped in dazzling light. Yui Sakurai (FRUITS ZIPPER) appeared gracefully wearing a modern Japanese costume based on black and holding a Japanese umbrella, and the venue was filled with loud cheers. Next, Mizuki Kirihara (CANDY TUNE), Ayatomo Okuda (SWEET STEADY), Risa Furusawa (CUTIE STREET), Kana Itakura (CUTIE) STREET), Himeri Momiyama (Takamine’s Nadeshiko), Saran Hazuki (Takane’s Nadeshiko), Haruno Riri (Takane’s Nadeshiko), Tamaki (Kyururintte Shittemite), and Mana Manaka (FRUITS ZIPPER) made a gorgeous appearance in costumes that pay homage to Japanese
traditional culture.
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https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-087ccbda08219cfd1a9db1bdc8fe1f1a-1600×2400.jpg Yui Sakurai (FRUITS ZIPPER)
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-e2f1b0d6d06c22496ab1ae174dd4120c-1600×2400.jpg Risa Furusawa (CUTIE STREET) ■ Anna Murashige and Hanako will liven up the venue as MCs! “It’s great to see a different side of Oshi” Entertainer Anna Murashige, who is active mainly in variety shows, and comedy trio Hanako appeared as MCs and excited the venue. Murashige, who also appeared on TGC held the day before, commented, “I walked here yesterday, but today I’ll be MC Murashige!” To which Hanako’s Akiyama replied, “It’s totally different from the atmosphere of a variety show, and it’s really cool.” Okabe is looking forward to IRC2025, saying, “It’s great to be able to see a different side of Oshi that the idols who will be appearing will not only be on stage but also walking the runway!” In addition, in order to increase the liveliness of the venue, Kikuta called out to the audience during the vocal part, “Let’s support Oshi’s live shows as well!” Murashige also called out to the audience, “Let’s support Oshi when we can!”
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-bb6c6abb523af2063c5cbd7b2a3ab828-2400×1600.jpg ■Hinatazaka46, ≠ME, FRUITS ZIPPER, CUTIE STREET, and Nadeshiko Takamine will perform live! The first group of artist live shows will be the much-talked-about group ≠ME, produced by Rino Sashihara, who celebrated their 6th anniversary in 2025, and was formed in
collaboration with Yoyogi Animation Academy. They sang “Where’s the Angel”, which captivated fans with their perfect dance performance and powerful sound, raising the voltage of the venue. Afterwards, they performed ≠ME’s hit songs such as “Omowase Burikko” and “Last Chance, Last Dance,” giving a stage performance unique to ≠ME. The second artist live performance will be CUTIE STREET. The medley starts with the fan-favorite live performance song “Dedicated Cinderella,” followed by “Isn’t Just Being Cute?”, the debut single with over 4.7 billion views on TikTok. They sang a total of 3 songs including “. The audience’s calls rang out throughout the venue, and the venue came together as one in an overwhelming performance.
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-45c1997fd3de681cdad3ac09bd0fe940-2400×1600.jpg ≠ME
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-4becddee48c5a2ba36591877eacbce2e-2400×1600.jpg CUTIE STREET The third artist live performance was Takane no Nadeshiko, a 10-member idol group whose sound is produced by the creator unit HoneyWorks, who performed the official cover of the ever-popular song “Kawaite Gomen”. Next, they performed “Cute for life” and “Fansa,” and the final song, “Living Beautifully,” excited the venue with their dance moves that created a sense of unity. FRUITS ZIPPER, who appeared as the fourth artist live group, performed three songs, including “NEW KAWAII”, which won the Excellence Award at the Japan Record Awards last year, and “Pure Ainza World”, which was selected from the special voting project “Oshi Setori Selection” held from this event, in which fans vote for their favorite song and perform the song that was chosen as the first place song, and instantly raised the enthusiasm of the venue. When Hinatazaka46 appeared on stage for the last artist live, the voltage at the venue reached its peak! The live performance started with “Azato Kawaii”, which is the lead song from their 1st album “Hinata Zaka” and continues to capture the hearts of fans. They captivated the mood of the audience with their amazing performance of all 6 songs including “Am I ready?”. When the last song, “Only Graduation Photos Know,” was played, the venue became warm.
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-945ef367888682ae135ccb1ab82d1d57-2400×1600.jpg Takamine Nadeshiko
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-0705125ac044282dab8fa9b73e04259b-2400×1600.jpg FRUITS ZIPPER
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-9a9014984ae9ff2f0060de94efd8e1ab-2400×1600.jpg Hinatazaka46 ■Apply the magic of “KAWAII” to your hair with the high-performance CRAYZ curling iron! Just like a magical girl! Idols decorate the runway with hairstyles designed by popular stylists At the special collaboration stage with Crates Co., Ltd., a platinum partner of IRC2025, “CREATEs presents IDOL HAIR STAGE ~The magic of KAWAII for your hair~”, a hair styling performance was performed using Momona Matsumoto (Nadeshiko Takamine) as a model. I created loose curls with Crates’ Macaron Curl 32mm, and created a cute magical girl-like half twintail. Next,Airi Yamamoto (Ma’Scar’Piece), Nagisa Narumi (The Girl Who Crosses Fortune), Mayumi Shiraishi (SWEET STEADY), Hinata Fukuda (Pretty Ivory), Momoka, Jumi Shigaki, Kotomi Tachibana (CANDY TUNE), Ruka Nakagawa (FRUITS) ZIPPER)appears with pretty idol hair that matches the magical girl concept. She walked down the runway holding a decorated iron and walking stick.
Furthermore, when Erisa Higashiyama (Takane no Nadeshiko), Chiho Ishida (STU48), Miku Hoshitani (Takane no Nadeshiko), and Rio Omori (Ma’Scar’Piece) threw their autographed balls into the audience seats, the audience erupted in cheers. Momona Matsumoto (Takamine Nadeshiko) commented on her impressions after actually using the curling iron, “It made me look as cute as a magical girl, which is the concept of the show!” Erisa Higashiyama (Nadeshiko Takane) was impressed with the product, saying, “I was able to do both straight and curled hair, and today I had a ponytail done, and it was convenient because I could curl the ponytail and straighten the bangs, which gave me a smooth arrangement.” Rio Omori (Ma’Scar’Piece) introduced the “9012 Ion Automove Dryer” on stage and said, “You can dry it easily with just one hand, and even though it looks like a normal hair dryer, the air inside moves makes it easier to dry.” Lastly, Ishida Chiho (STU48) sent a message to the audience, saying, “Let’s all wear matching outfits and be cute!”
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https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-8e0aef46b7764eb0a2ec4a8b2186f1d2-2400×1600.jpg ■90’s Y2K shows off its sporty worldview! “Zipper” collaboration stage At the collaboration stage with Zipper, a magazine that disseminates new Harajuku culture to Generation Z, with the theme of “I decide my style! Fashion Creators Magazine,” Noel Hayase (FRUITS ZIPPER) and Ayato Okuda (SWEET) wore Y2K and sporty styling with a 90’s mood. STEADY), Himeri Momiyama (Takane no Nadeshiko), Reion Esumi (≒JOY), Natsuki Kawanakako (≠ME), Nozomi Misaki (Citrus Couverture), HANNA (SCORPION) Ice (iLiFE!), Korune (iLiFE!), and Miyu Umeda (CUTIE STREET) appeared on the runway.
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-ed74b770eff5b93de3df7f3106315323-1600×2400.jpg Noel Hayase (FRUITS ZIPPER)
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-361e5ed3ab8cda1210554a1bc7aca1b5-1600×2400.jpg Momoyama Himeri (Takamine Nadeshiko)
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-476e825d1428d8b8045b03ddbea751e1-1600×2400.jpg Miyu Umeda (CUTIE STREET) ■ “Ray” collaboration stage with a romantic image that makes you feel like spring! “I want to be like this, I want to be like that!” At the collaboration stage with “Ray,” a self-produced support magazine for girls in their 20s who have the desire to be like that, Kumi Sasaki (Hinatazaka 46) was the lead, and Amane Tsukisari (FRUITS) was dressed in a flower-patterned costume with a romantic image and a fluffy, spring-like impression. ZIPPER), Hitomi Suzuki (≠ME), Saya Tanizaki (≠ME), Nagisa Manabe (CUTIE STREET), Mirei Suganami (≠ME), Noa Wakaba (iLiFE!), Kyoka Yamada (≒JOY), Kanon Kawaguchi (≠ME), Suzuka Chinzai (FRUITS) ZIPPER)A total of 10 people showed off their walk on the runway.
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-6ad60d0ca92a3e3474271d590e604a98-1600×2400.jpg Kyoka Yamada (≒JOY) ■ TGC Special RUNWAY Stage adorns the runway with “cowgirl” themed costumes At “TGC Special RUNWAY Stage,” the theme was the 2025 spring/summer trend “cowgirl,” and the coordination featured spring-like denim and floral patterns, as well as western boots and ten-gallon hats, showcasing the special collaboration between TGC and IRC. It started with the appearance of Minami Umezawa (Nogizaka46) dressed in fashion that incorporates leather materials, followed by Hitomi Suzuki (≠ME) and Nanakaze Tomita (≠ME). ), Mirei Kanemura (Hinatazaka46), Chiho Ishida (STU48), Ayame Tsutsui (Nogizaka46), Mirei Sasaki (Hinatazaka46), Yui Sakurai (FRUITS) ZIPPER) and Nao Kosaka (Hinatazaka46) appeared on the runway. The audience was captivated by a fashion show that transcended the boundaries of idol groups that could only be seen on IRC, and at the finale, the audience cheered loudly when all the idols who graced the stage appeared. ■ Add sparkle to your idol’s stage using “Ririmew” and “Dolly Wink”! The cosmetics brand “Ririmew” produced by Rino Sashihara, which sells makeup products that allow anyone who picks them up to become the person they envision, took to the stage wearing costumes with impressive lace in spring-like pale colors, Ayumi Ichihara (≒JOY), Kirari Ochiai (≠ME), and Kotori Ayase (Rain). Tree), Aru (Okosama Playto.), Riyo Shiokawa (SWEET) STEADY), Shiori Nagata (≠ME), Aizuki Yamano (≒JOY), Soraka Suzuki, Rima Hori (Mikan Couverture), Yuka Murayama (≒ JOY), Saya Tanizaki (≠ME), Mizuki Daishinada (≒JOY), Erika Higashiyama (Takamine Nadeshiko), and Nami Ogi (≠ME) appear one after another. On the talk stage, Nana Ogi (≠ME) commented about the appeal of Ririmew’s “Long Keep Liner”, saying, “I used it when I was on the live stage, and even though I’m dancing and sweating so much, it doesn’t drop an inch and keeps me clean!” Ayumi Ichihara (≒JOY) praised the appeal of the “Soft Crayon Liner,” saying, “I use black because it makes it look tighter when I use it live.I use brown when I want to create a softer atmosphere in private!” Regarding the eye makeup brand “Dolly Wink” produced by Tsubasa Masuwaka, which celebrated its 15th anniversary, Nana Ogi (≠ME) said of the “Pure Color Eye Shadow”, “The glitter is large and sparkling, so I’m looking forward to using it at live performances!”, and Ayu Ichihara (≒JOY) said of the “Oval Multi Gel Liner”, “It’s a gel liner, so you can apply it smoothly and I think it’s easy to use on a daily basis!” ■ IRC2025 limited stage in collaboration with the TV anime “Oshi no Ko” We have carried out the long-awaited collaboration project “[Oshinoko] x IDOL RUNWAY COLLECTION SPECIAL STAGE” with the global hit anime “[Oshinoko]”, which is scheduled to air the third season of the TV anime. Risa Furusawa (CUTIE STREET), Mayumi Shiraishi (SWEET STEADY), Hina Hinata Hata (Takamine Nadeshiko), Momoko Hashimoto (Takane Nadeshiko), and Ayano Masuda (CUTIE STREET) appear as members of B Komachi. Appearing in costumes that incorporate the image colors of the characters from “Oshi no Ko”, the worldview of the TV anime is completely recreated. It surprised the fans in the venue. In addition, they performed B Komachi’s “POP IN 2″, a popular song from the anime, as a one-day collaboration performance. After seeing the
collaboration, Hanako commented, “I thought it would end with the runway, but there was also a collaboration stage with Oshi no Ko, which was really gorgeous,” and Anna Murashige also looked back on the collaboration stage, saying, “It was extremely rare.” Risa Furusawa (CUTIE STREET), who actually took the stage, commented with a smile, “I was very happy to be able to walk with Ai-chan.” Hina Hinata (Takamine Nadeshiko) expressed her joy at performing the song “Oshi no Ko”, saying, “It was very difficult, but I had a lot of fun dancing my favorite B Komachi-san’s dance with everyone I love.” Mayumi Shiraishi (SWEET STEADY) talked about her thoughts on the costumes, saying, “Each of the costumes had their own image color, and that also gave me motivation.” Furthermore, regarding the third season of “Oshi no Ko” to be aired in 2026, Momoko Hashimoto (Takamine Nadeshiko) commented, “I enjoyed watching the first and second seasons, so I’m really looking forward to the third season.” Finally, Ayano Masuda (CUTIE STREET) concluded, “I hope you enjoy the charm of the many idols we bring to you, and “Oshi no Ko”.”
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https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-449da356154b69f3a28d1fd727942363-2400×1600.jpg ■Deep the venue in the world of “LARME” with a fantastic stage themed around rain and sunshine Karen Matsumoto, a regular model for “LARME”, is here! “Sweet and cute (heart) fashion picture book for girls. The collaboration stage with the fashion magazine “LARME” with the concept of “LARME” enlivened the venue with a production packed with girls’ dreams and LARME’s worldview. On the stage depicting rain, Haruka Sakuraba (CUTIE STREET) appeared wearing lace and ribbons all over her body and holding an umbrella. Next, Amu Negemizu (Kyururintte Shittemite), Aya Tsukifuka (AVAM), Momona Matsumoto (Takane no Nadeshiko), and Momo Sakurai (≠ME) graced the stage. After that, when the scene changes to sunny weather, Suzuka Chinzai (FRUITS ZIPPER), Shoru Kawamoto (CUTIE STREET), Tamaki Honda (≠ME), Nao Jozuki (Nadeshiko Takane) appear one after another. At the end of the runway, Karen Matsumoto (FRUITS ZIPPER), who is also a regular model for LARME, appeared and attracted the audience with her angel-like visuals. Soruru Kawamoto (CUTIE STREET) commented about today’s stage, “The theme was sunny, and being able to wear such a cute costume made my heart feel sunny and I really enjoyed the stage!” When asked about the magazine “LARME”, Amu Negemizu (Kyururintte Shitte Mite) said, “It uses unexpected items such as eye patches and crosses, and there are many models that are full of girls’ ideals!” She talked about the appeal of LARME.
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-0e33cc7b5dec007d21bab2cfa0bc685c-1600×2400.jpg Haruka Sakuraba (CUTIE STREET) ■ Spreading New Japan culture to the world! Japanese pop stage On the Japanese pop themed “IDOL RUNWAY COLLECTION SPECIAL COLLECTION 2” stage, Haruka Sakuraba (CUTIE STREET), Momoko Hashimoto (Takamine Nadeshiko), Manaka Sano (CUTIE STREET), Ayano Masuda (CUTIE STREET), Su Suzumi (Takane Nadeshiko), Ruka Okonoki (Jams) Collection), Meina Hibino (Rough x Rough), Rio Omori (Ma’Scar’Piece), and Moeko Kanizawa (≠ME) introduced a new Japanese culture with a style that combines kimonos with pop-colored patterns and sneakers.
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-306a7ab2a5a67003c34821720fef2e76-1600×2400.jpg Momoko Hashimoto (Takamine Nadeshiko)
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-0b312611c6732208f4a060639637011a-1600×2400.jpg Ayano Masuda (CUTIE STREET) ■Grand Finale At the grand finale, Japan’s leading idols who appeared at IRC2025 reappeared on the runway, creating a spectacular finale. Hanako’s Okabe, who served as MC, looked surprised at the spectacular sight of all the performers gathered on stage and said, “There were so many of them!” Anna Murashige closed the event to great cheers with the comment, “Did you all enjoy it? It seems that IDOL RUNWAY COLLECTION is starting to move towards the next event!The next one is scheduled for next spring, so please look forward to it!”
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https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-4db887857e3a12b81b2c780af96d3842-3900×2600.jpg ■What is IDOL RUNWAY COLLECTION
https://prcdn.freetls.fastly.net/release_image/17258/469/17258-469-6022156c55c57f8ed734ed7a94f31d88-790×486.jpg ■What is IDOL RUNWAY COLLECTION
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