Triumph International Japan Co., Ltd. Get freedom from your heart with Zero Feel! Sloggi solves your “#Bra M ummu” problem

[Triumph International Japan Co., Ltd.] Get freedom from your chest with Zero Feel! Sloggi solves your “#Bra Mummu” ​
Triumph International Japan Co., Ltd. Press release: March 5, 2025 Get freedom from your chest with Zero Feel! Sloggi solves your “#Bra Mummu” problem New content and gift campaign written by popular illustrator Mameko Maeda Triumph International Japan Co., Ltd. (Headquarters: 5-6-4 Tsukiji, Chuo-ku, Tokyo; President and CEO: Andrew Bubara) delivers the “best comfort” at “sloggi”, and the sloggi ZERO Feel(R) Bralette has been renewed on Wednesday, March 5th. To commemorate this, we will be launching the “Get Freedom from Your Breasts! Bra Mummu” campaign on the same day.
https://prcdn.freetls.fastly.net/release_image/40640/552/40640-552-5e65b02f6541fb2aa3a53e89a7780e66-1920×952.jpg “The wire is itchy!” “My bra is see-through through my shirt…” Many of us have probably felt a little dissatisfied with the bra we spend every day with. Sloggi calls these complaints “#Bra Mummu.” “Sloggi ZERO Feel (R)” solves this dissatisfaction with bras, and in this “#Bra no Mumumu” campaign, popular illustrator Mameko Maeda’s empathetic content will be published on the official website. The sloggi official X follow & repost campaign will also start to commemorate the renewal of the sloggi ZERO Feel(R) Bralette. In order to live each day, which is not special, more like me. The “sloggi ZERO Feel(R)” series, which has sold over 12 million copies*, will deliver freedom from your heart this spring. *As of the end of December 2024.
https://prcdn.freetls.fastly.net/release_image/40640/552/40640-552-e05b5bcc0bacd6dc700351e70de6ac25-2122×136.png
https://prcdn.freetls.fastly.net/release_image/40640/552/40640-552-49571be233cf8d08a62220f781ad0f4a-2144×627.png A total of 6 types of illustrations newly drawn by Mameko Maeda are now available on the special campaign site “Get freedom from your breasts! Bra no Mumumu”. “The wire is itchy!” “My bra is transparent through my shirt…” Sloggy Zero Feel solves the problems that many people have experienced at least once. Mameko Maeda gives a cute and pop expression to the daily lives of women wearing the Zero Feel (R) series, including the sloggi ZERO Feel (R) Bralette, which was renewed and released on the same day. Be sure to check out the “#Bra Mummu” and its solutions that will make you nod your head on the Sloggi official website.
https://jp.triumph.com/brand/sloggi/sl-about/2025brandcampaign.html
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https://prcdn.freetls.fastly.net/release_image/40640/552/40640-552-902edd5765422b50980f162b79e9b54d-2122×136.png
https://prcdn.freetls.fastly.net/release_image/40640/552/40640-552-de49cd1a8fc8fef9cb0f51a5f80c8463-170×170.png To commemorate the renewal of the Sloggi Zero Feel (R) Bralette, we are currently running a giveaway campaign. If you follow and retweet Sloggi Official Original illustrated goods that can only be obtained here. For more information, please see Sloggi Official X. Sloggi Official X: @sloggi_jpn
https://prcdn.freetls.fastly.net/release_image/40640/552/40640-552-3bec595994838fadb46a05e009ac672c-2111×136.png The popular design has a water-absorbing and quick-drying function, making the hot season even more comfortable! Natural volume increase with new cushion pad Zero Feel (R) bralette type has been renewed! The newly developed cushion pad has a gradation in the volume, which allows it to be pushed smoothly from the sides and below, maintaining a natural bust line. The body fabric has a moisture-absorbing and quick-drying function, making it more comfortable in hot weather. The deep V-neck makes it safe to wear with outerwear with deep necklines.
https://prcdn.freetls.fastly.net/release_image/40640/552/40640-552-cfeb1e33fc2c825d5e364eb59a9464e4-1491×767.png
https://prcdn.freetls.fastly.net/release_image/40640/552/40640-552-c7c4d07c08f6d99c3595abdb6e841d81-2083×207.png The Sloggi Zero Feel (R) series, including the Zero Feel (R) Bralette, is now on sale at AMOSTYLE stores! Please pick it up and experience this freedom https://x.gd/NnqVk *Also available at chain stores and department stores nationwide.