H&M H&M announces collaboration with Magda Butrym, an up-and-coming brand that is gaining overwhelming popularity among overseas celebrities, for its spring 2025 collection.

[H&M] H&M announces collaboration for spring 2025 collection with “Magda Butrym,” an up-and-coming brand that is gaining
overwhelming popularity among overseas celebrities ​
H&M Press release: March 7, 2025 H&M announces collaboration with Magda Butrym, an up-and-coming brand that is overwhelmingly popular among overseas celebrities, for its spring 2025 collection. A total of 45 items with flower motifs that add femininity created by Polish designers will be on sale for a limited time at H&M Shibuya store and official online store (hm.com) from April 24th (Thursday)
https://prcdn.freetls.fastly.net/release_image/11958/871/11958-871-5246130baf77455a2d0bda6e6e41139a-1140×855.png H&M Spring 2025 Designer Collaboration “Magda Butrym H&M”: Vittoria Ceretti H&M, which provides fashion and quality sustainably at the best prices, has launched a designer collaboration collection “Magda Butrym” with the up-and-coming brand Magda Butrym, created by Polish designer Magda Butrym, for its spring 2025 collection. We are pleased to announce H&M (Magda Butrim H&M). This collection consists of women’s items and accessories, and all 45 items will be released at limited stores and the official online store (hm.com) from April 24th (Thursday).
https://prcdn.freetls.fastly.net/release_image/11958/871/11958-871-68d2edbb842949b4fef8b75727c2fc0f-742×721.png H&M Spring 2025 Designer Collaboration “Magda Butrym H&M” This collection marks the first collaboration with a Polish designer in H&M’s 20-year history of guest designer collaboration. This collaboration highlights Magda Butrim’s character and unique voice, celebrating the blossoming of femininity and an invitation to the romantic world of Slavic style.
https://prcdn.freetls.fastly.net/release_image/11958/871/11958-871-da4b4c424c9ad67c39556e3c4d9860ed-2031×2700.jpg H&M Spring 2025 Designer Collaboration “Magda Butrym H&M” “I see this collaboration as an opportunity to invite more people into our world, and a place to celebrate femininity and flowers. While paying homage to the brand’s background, each piece has a hint of Slavic romance.” Magda Butrym
https://prcdn.freetls.fastly.net/release_image/11958/871/11958-871-cf0c82250187fe867796897ec882001e-1212×531.png H&M Spring 2025 Designer Collaboration “Magda Butrym H&M” About the collection This collection celebrates the Magda Butrim brand’s 10th anniversary, and once again beautifully represents the brand’s beloved silhouettes. From the archives, you’ll find a variety of iconic garments, from sheer dresses reminiscent of petals and blooming flowers to edgy, sharp-shouldered lines and oversized coats that are powerful and sophisticated.
https://prcdn.freetls.fastly.net/release_image/11958/871/11958-871-b3ac9bdd62f4f9d22d4103ac6a6987b7-2030×2700.jpg H&M Spring 2025 Designer Collaboration “Magda Butrym H&M” Key pieces include a ruffled dress reminiscent of a bouquet of red roses, a sweeping crochet lace gown, and a deep burgundy leather coat. Each piece embodies the essence of the collection, combining Magda’s signature femininity, boldness and delicate craftsmanship. Image
URL: https://prcdn.freetls.fastly.net/release_image/11958/871/11958-871-b8abc032eb2cbeea8f5363c8b2d92abb-1114×723.png H&M Spring 2025 Designer Collaboration “Magda Butrym H&M” Other highlights include the collection’s signature pink and red tones, as well as a striking rose-print jersey dress. These dresses gracefully hug the body and offer a modern and versatile look. Timeless black tailoring features a strong shoulder line and rose jacquard lining, nodding to Magda’s architectural design
sensibilities. Accessories include strappy sandals with floral details on the heel, the iconic floral earrings in silver crystals, and a silk headscarf that reinterprets Polish femininity in a modern and elegant way.
https://prcdn.freetls.fastly.net/release_image/11958/871/11958-871-a0edf821d8f84bea56f88adb9e83edbf-3000×2257.jpg H&M Spring 2025 Designer Collaboration “Magda Butrym H&M” “We are thrilled to be able to invite people into Magda’s powerful and poetic world. The collection is full of vitality and joy, and Magda’s extraordinary talent represents a rich and unique take on modern femininity.” Ann-Sofie Johansson, Creative Advisor, H&M
https://prcdn.freetls.fastly.net/release_image/11958/871/11958-871-11377dd33f44f2c16ab1f682b444259b-2033×2700.jpg H&M Spring 2025 Designer Collaboration “Magda Butrym H&M” Collection details Release date: Thursday, April 24, 2025 Number of product models: 45 models Product price range: 3,999 yen to 69,999 yen (tax included) Available stores: H&M Shibuya store and official online store (hm.com)