Liquem’s iconic piece “Cherry Accessories” series has surpassed 130 colors in total! Celebrating 8th anniversary, new development

Liquem’s iconic piece “Cherry Accessories” series has exceeded 130 colors in total! Celebrating 8th anniversary, new developments ​
VHF Co., Ltd. Press release: March 10, 2025 Liquem’s iconic piece “Cherry Accessories” series has surpassed 130 colors in total! Celebrating 8th anniversary, new development We are currently running a review campaign to let even more people know about the appeal of “cherry accessories”
https://prcdn.freetls.fastly.net/release_image/108555/18/108555-18-82136f3a37d1d47662c01787ba7205d7-1922×1373.jpg The standard color “Clear Red”, which resembles real cherries, is the most popular both domestically and internationally. The accessory brand “Liquem” (VHF Co., Ltd., head office: Tokyo, representative: Yuichi Wakatsuki) will celebrate its 8th anniversary in 2025. As of March 2024, the “Cherry Accessories” series, which has been the most popular since the brand’s creation, has exceeded 130 colors in total, and further expansion is planned. We are currently running a review campaign to let even more people know about the appeal of Cherry Accessories. In addition, we will continue to focus even more on this series and work on new developments. What is cherry accessories Liquem’s “Cherry Accessories” are accessories featuring plump cherry fruit. A simple combination of resin fruit and a metal handle with a delicate knot design. It creates a three-dimensional feel and cuteness just like a real cherry. The main lineup includes earrings, rings, and necklaces. As an icon of the brand, in addition to original colors, we have also released many special designs, such as collaborations with Takashi Murakami and limited edition Sailor Moon Stores. It features a simple yet bold design and is supported by a wide range of customers both domestically and internationally.
https://prcdn.freetls.fastly.net/release_image/108555/18/108555-18-ccdaa6c6f3d8bd16262362c48eb7452c-1082×1082.jpg Six new colors will be released in April In April 2025, six new colors will be added at once. Each of these colors has a special personality, making it a lineup that you can enjoy coordinating with your favorite style and theme. We offer a wide variety of colors so that you can find your favorite color.
https://prcdn.freetls.fastly.net/release_image/108555/18/108555-18-5675b6736452e1b90a0d1d85ff6d5bc3-1430×1430.jpg New color pastel red
https://prcdn.freetls.fastly.net/release_image/108555/18/108555-18-0f11254bf373e2e78abab4f5b2baf91e-1430×1430.jpg New color pastel pink
https://prcdn.freetls.fastly.net/release_image/108555/18/108555-18-4a410d5e9839da0996bac58f1879eb93-1430×1430.jpg New color pastel orange
https://prcdn.freetls.fastly.net/release_image/108555/18/108555-18-97d42b27f8e017b669e1ce7df0d5fcb5-1430×1430.jpg New color pastel yellow
https://prcdn.freetls.fastly.net/release_image/108555/18/108555-18-83768f3ba202d63812e2bfc37c3b62fc-1430×1430.jpg New color pastel green
https://prcdn.freetls.fastly.net/release_image/108555/18/108555-18-775be4425a24891f91d2f1e2ec0ebe55-1430×1430.jpg New color pastel blue Cherry accessories are characterized by the use of various techniques such as kneading into resin and dyeing, imitation stones, UV change, pearl painting, aurora painting, etc. The first phosphorescent type will also be available this summer. Image
URL: https://prcdn.freetls.fastly.net/release_image/108555/18/108555-18-7a22629181832fe78560487d0d839023-1142×1142.jpg Imitation stone molded into a cherry shape
https://prcdn.freetls.fastly.net/release_image/108555/18/108555-18-0a132cd89746b05bca5b258fbec11b73-1891×1891.jpg Types that change color when exposed to UV light are popular in the summer
https://prcdn.freetls.fastly.net/release_image/108555/18/108555-18-666a5daf137a5aca50c3b97be876ea8c-2080×2080.jpg Pearl coated Increasing inbound demand
https://prcdn.freetls.fastly.net/release_image/108555/18/108555-18-295db9a7f6d2dfe6cbaacb9fda261979-2685×2001.jpg Liquem’s directly managed store “Liquem Laforet Harajuku Store” is seeing an increase in the number of tourists visiting Japan, and “Cherry Accessories” is seeing an increase in requests for purchases after seeing the product on SNS. In the future, we will focus on collaborating with overseas influencers around cherry accessories and expanding overseas through POPUP and other activities. Review campaign currently underway Liquem is holding a review campaign for Liquem’s cherry accessories (earrings, rings, necklaces) until March 13th. Customers who have purchased eligible products can earn 100 points per review when they post a review on the official online store. ■Campaign details Period: ~March 13th (Thursday) Conditions: Post a product review with images for the target Cherry series Bonus: 1.100 points for every review. 2. We will give away cherry accessories not for sale to 3 people from the reviews Detailed URL
https://liquem.jp/pages/review-cam *Points can be exchanged for limited items and special services through the rewards program. Future developments In 2025, which marks the 8th anniversary of Liquem, we will continue to work on the further evolution of the “Cherry Accessories” series. We are planning new designs and special collections that have never been seen before, and we will deliver items filled with the playfulness and attention to detail that are unique to Liquem. Furthermore, we are also planning to announce new models, so please look forward to it. Liquem official website