Laforet Harajuku Laforet Harajuku Spring NEW & RENEWAL SHOP 2nd edition “The Entrance of MAYLA” “l’atelier du savon” “CHELSEA” etc. are newly reopened

[Laforet Harajuku] Laforet Harajuku Spring NEW & RENEWAL SHOP 2nd edition “The Entrance of MAYLA” “l’atelier du savon” “CHELSEA” etc. are newly reopened ​ Laforet Harajuku Press release: March 13, 2025 Laforet Harajuku Spring NEW & RENEWAL SHOP 2nd edition “The Entrance of MAYLA” “l’atelier du savon” “CHELSEA” etc. are newly reopened POP UP SHOP will feature “Libroaria”, which will release a
collaboration perfume with Kana Senshi’s apparel brand “fab sick” and Ai Yazawa’s masterpiece “NANA” Starting from February, Laforet Harajuku will be undergoing renovations in the spring of 2025. From March to May, we plan to open six new stores, including The Entrance of MAYLA, which sells many collaboration products with popular manga and anime, as well as one renovated store. At the POP UP SHOP, the apparel brand “fab sick” launched by the popular idol Kanano Senshi, the apparel brand “MENOT” that proposes Korean Y2K style, and the cosmetic brand “Libroaria”, which was born in a publishing company and releases a perfume in collaboration with Ai Yazawa’s masterpiece “NANA”, will appear. In addition, the men’s and women’s restrooms on the B1F, which have previously exhibited the works of many artists as “a place that is both a restroom and an art gallery,” will begin a new exhibition of graphics created by artist Kai Yoshizawa. Enjoy spring shopping at Laforet Harajuku, where you can experience a variety of fashion and culture. NEW & RENEWAL SHOPS Friday, May 30th NEW OPEN The Entrance of MAYLA ■ Shoe brand “MAYLA”‘s first real shop MAYLA, a shoe brand that has gained popularity online with many collaboration products with popular manga and anime, has opened its first real shop. This is a space where you can actually see, touch, and try out shoes and ear objects that were previously only available online. With the theme of “raising body temperature by 2 degrees Celsius”, we propose unique creations that coexist with universal beauty and original beauty. We also have many miscellaneous goods that are limited to the store.
https://prcdn.freetls.fastly.net/release_image/5658/404/5658-404-07b7ca888d25d898cd49f92a99cdc28d-1772×2425.jpg March 20th (Thursday/Holiday) NEW OPEN <3.5F> l’atelier du savon ■ “l’atelier du savon” “fig London” “I AM I IN FACT…” 3 brands open A comeback to Laforet Harajuku, the origin of “l’atelier du savon”. Along with “fig London” and “I AM I IN FACT…”, we will develop items that are universal, have a nostalgic feel, and make your heart sing. To commemorate the opening, customers who purchase over 15,000 yen (tax included) will receive a limited edition novelty original tote bag.
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https://prcdn.freetls.fastly.net/release_image/5658/404/5658-404-f1b73febdaaecde505eff89adbafd654-1979×2375.jpg [Novelty] Original tote bag April 18th (Friday) RENEWAL OPEN <1.5F> CHELSEA ■CHELSEA is rebranding for its 24th year This select shop for charming adults who enjoy playful styling will be rebranded and renewed in 2025, marking its 24th year. To commemorate this renewal, we are releasing original wear in collaboration with artist chabi. There will also be Japan’s first POP UP development by the Thai swimwear brand “APRILPOOLDAY.” To commemorate the opening, we will give away an original poster with purchases of 15,000 yen (tax included) or more.
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https://prcdn.freetls.fastly.net/release_image/5658/404/5658-404-f73fd71af118634841932116b035367a-640×640.jpg Swimsuit Left: ¥17,930 (tax included), Right: ¥17,930 (tax included) NEW & RENEWAL SHOPS list
https://prcdn.freetls.fastly.net/release_image/5658/404/5658-404-2d5dc7f7c6e22e02a02147df93604d4b-1004×676.png POP UP SHOPS March 13th (Thursday) – March 19th (Wednesday) <1F ENTRANCE SPACE> GR8×MLB TOKYO SERIES (Great x MLB Tokyo Series) ■ Commemorating the holding of “MLB TOKYO SERIES 2025 Presented by GUGGENHEIM” GR8 x MLB TOKYO SERIES Special Collection To commemorate GR8’s 20th anniversary in 2025, we will announce a special collection with MLB and New Era(R). Based on the concept of a story that connects America and Tokyo, we will develop a design that combines classic and modern. Featuring two teams representing MLB, the Los Angeles Dodgers and Chicago Cubs, Items in this collection that bridge sports and fashion include caps, T-shirts, and nylon 3 types of jackets. Don’t miss out on this one-of-a-kind collection that celebrates the historic moment of the Tokyo Series Ku. Major League Baseball trademarks and copyrights are used with permission of Major League Baseball. Visit MLB.com.
https://prcdn.freetls.fastly.net/release_image/5658/404/5658-404-9dcc84375f4873859b30738525489479-891×1837.jpg Wednesday, March 19th to Sunday, March 30th <5F MAKE THE STAGE> Kanano Horror POP UP STORE 2025 SPRING (Senritsuka Nano Pop-up Store 2025 Spring) ■Limited-time store by Kanano, who unveils her own apparel brand for the first time Items from idol Kanano Senshi’s apparel brand “fab sick” were unveiled and orders were taken. In addition, we will also be selling Senhor Kana goods. On March 23rd (Sunday), we will also hold a Kana Kana visit event.
https://prcdn.freetls.fastly.net/release_image/5658/404/5658-404-42b6239988ec0c738eb95ac252e19d26-1358×1358.jpg 2F MILK MILK MILK! Collaboration menu (limited quantity) During the period, “MILK MILK MILK!” on the 2nd floor of Laforet Harajuku will offer a limited number of collaboration menus with Kana Senshi. Customers who order both “Fabulous Soda” and “Marvelous Parfait” will receive a photo card. Two types of secret photo cards will be handed out at random. Left: Fabulous Soda Eat-in ¥880 (tax included) / Takeout ¥864 (tax included) Right: Marvelous Parfait Eat-in ¥990 (tax included) / Takeout ¥972 (tax included)
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https://prcdn.freetls.fastly.net/release_image/5658/404/5658-404-0079f52e3d6e723989ba1e4a332fd2cc-2285×2700.jpg March 24th (Monday) – March 31st (Monday) <2F CONTAINER> MENOT ■ Proposing the Korean Y2K style on the largest scale ever “MENOT” is a brand centered on Korean Y2K style. We will be opening our first store at Laforet Harajuku with a limited edition visual featuring model Hohomi Nasu. This is the only POP UPSHOP where you can actually try on our popular pleated design shorts. There is also a photo spot inside the store where you can get a feel for the brand’s worldview. Customers who purchase over 18,000 yen (tax included) will receive a POP UP SHOP limited edition top with a plate (*Limited quantity, while supplies last).
https://prcdn.freetls.fastly.net/release_image/5658/404/5658-404-815ac15bd4c20732ee5957d8f6689c72-1125×1125.png April 2nd (Wednesday) – April 7th (Monday) <2F CONTAINER> Libroaria ■ Release of two perfumes in collaboration with Ai Yazawa’s masterpiece “NANA” “Libroaria” is a cosmetics brand born from a publisher that embodies the desire to “color even the posture and space of reading a book.” At this POP UP SHOP, we will be selling a perfume in collaboration with Ai Yazawa’s masterpiece “NANA”. The two scents, inspired by the heroines “Nana Osaki” and “Nana Komatsu,” are lame perfumes that sparkle every time you shake them, and are adorned with the charm of the key to room 707. A luxurious two-piece set containing two collaborative perfumes in a special premium box will also be released. Those who purchase the collaboration perfume will receive a limited edition shopping bag with an illustration of “NANA” on it. The store has a wide selection of Libroaria’s standard perfumes, and you can try out the scents before purchasing. Please enjoy a shop that combines the worldview of “NANA” and Libroaria, allowing you to enjoy the entire space.
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https://prcdn.freetls.fastly.net/release_image/5658/404/5658-404-78c6a9b48d300c3aad2cc18acffff890-2000×2000.jpg B0.5F Market of Love and Madness April 1st (Tuesday) – April 30th (Wednesday) Nammura Wandering Using the digital fabrication techniques I learned through self-taught, I will deliver items that will make you think, “That person always has something amazing,” with themes such as internet culture and SNS.
https://prcdn.freetls.fastly.net/release_image/5658/404/5658-404-be593ae998c3c0c8000e4313ce433afd-328×328.png ies design We sell Mamepo (R), a round wallet made from Japanese cowhide. The Mamepo is extremely durable and can be used as a pass case as it is magnetically conductive, and a handle cord is also included. This wallet is highly functional and stylish, with slightly unique designs such as Japanese motifs, monsters, and animals on the surface.
https://prcdn.freetls.fastly.net/release_image/5658/404/5658-404-5404691160806a145886023509804e18-1000×1000.jpg Laforet HARAJUKU Information March 28th (Friday) ~ ■B1F gallery toilet renewal Since its opening, Laforet Harajuku has been disseminating the creativity that creates new things through fashion and advertising.The restrooms within the building have been renovated as “a place for new expressions that go beyond just toilet functions” so that you can feel the Laforet Harajuku style even in the restrooms. In particular, the men’s and women’s restrooms on the B1F are a place that is both a restroom and an art gallery, and is curated by art director Hitoshi Naruo, who has worked on multiple Laforet Harajuku campaign visuals, and has exhibited works by photographer Hayao Ohno, artist/model Colliu, actor Tadanobu Asano, and others. Starting Friday, March 28th, we will be exhibiting new graphics created by artist Kai Yoshizawa.
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https://prcdn.freetls.fastly.net/release_image/5658/404/5658-404-68da31caa52b51f9dc156138c501c77c-3900×3900.jpg ●Concept “Wormhole” We interpret the toilet, a “momentary space of isolation” in the city, as a perceptual fault line that transcends time and space. Objects have a vague sense of reality, and are perceived as if they are floating inside a wormhole. Reconsidering the “inside” and “outside” of space, and uncovering the possibility of other-dimensional places hidden within the city. ●Artist Kai Yoshizawa Born in 1992. Visual artist/graphic designer based in Tokyo. From CG works and foreign media around DISMagazine during the heyday of the “post-Internet” era Inspired by the influence of CG, he is now curious to explore new visual fields in CG. March 20th (Thursday/Holiday) – April 20th (Sunday) ■GINZA×LAFORET We have teamed up with
“ginzamag.com”, the web version of the magazine “GINZA”, to create an international presence New photos of 6 NEWS shops that will impress your presence. The look will also be used in the interior decoration of the facility, and we will propose spring 2025 fashion coordinated by the magazine “GINZA”. ●ginzamag.com The official website of the fashion magazine “GINZA” published monthly by Magazine House. The latest trends in fashion, culture, beauty, etc. from Tokyo, as well as Google We deliver information such as lume and fortune telling.
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