ST DuPont Ginza Flagship Store Grand Opening on April 2, 2025

[ST DuPont] Ginza Flagship Store Grand Opening on April 2, 2025 ​
ST DuPont Japon Co., Ltd. Press release: March 26, 2025 [ST DuPont] Ginza Flagship Store Grand Opening on April 2, 2025 New flagship store that combines tradition and
innovation/Ginza limited items also available ST DuPont will grandly open its Ginza flagship store, which embodies the new brand’s worldview, on Wednesday, April 2, 2025. This store is the fifth new concept store in the world, starting from Paris, and features the latest store design that combines the Maison’s tradition and innovation, creating a space that provides a special customer experience.
https://prcdn.freetls.fastly.net/release_image/145328/10/145328-10-0075b005f1f448bfffd6ed715517bcee-3900×2067.jpg
https://prcdn.freetls.fastly.net/release_image/145328/10/145328-10-b4c7d50b8a5338f540c0b1430490c619-3900×2601.jpg ■About store design and concept The inspiration comes from the brand’s iconic first lighter, created in the 1940s. The motif of the brand’s iconic Diamond Head Guilloche, geometric graphics, and gradation colors reminiscent of the “double flame” that celebrates the Maison’s lacquer technique tradition are featured throughout. In addition, a “lead metal pillar” designed to resemble the casing of a lighter is placed at the entrance. The inverted pyramid-shaped chandelier, clad in traditional Japanese paper, pays homage to Japanese craftsmanship. Also, the store layout is Inspired by “Diamond Head”, the flow line is designed to guide visitors from “soft” (leather goods) to “solid” (lighters, pens, smoking accessories). A space that expresses the harmony between timeless craftsmanship and modern design.
https://prcdn.freetls.fastly.net/release_image/145328/10/145328-10-40cb7ebce26394a4af31e3beb95bf168-3900×2601.jpg
https://prcdn.freetls.fastly.net/release_image/145328/10/145328-10-82a68bf942bb4cf13f6a6e5c93d4b7bb-3900×2601.jpg ■Lineup that gives you a sense of the “new ST DuPont” A new women’s leather goods collection has been launched, revisiting the history of providing trunks to royalty and famous women in the 19th century. In addition, new men’s and unisex collections will be introduced that inherit the brand’s history and utilize metallic details and goldsmithing techniques. ・Riviera The Riviera bag created for Audrey Hepburn in 1953 has been reborn for modern women. Inheriting the secret compartment design, there is a hidden pouch inside the liner. The pouch embodies the Maison’s iconic essence, with a sparkling lighter padlock adorned with the brand’s signature Diamond Head Guilloche finish.
https://prcdn.freetls.fastly.net/release_image/145328/10/145328-10-db13affa5e416a67b90de47674ada081-3900×3900.jpg ・X-Bag The X Bag is a bag that recreates ST DuPont’s iconic motifs on a dynamic scale. The distinctive design seen on lighters and pens is expressed on a macro scale, and the bold “X” motif gives off a presence that celebrates the grandeur of life. The “X Bag Baguette Bag”, which exudes a more feminine silhouette, is also available in light blue as a Ginza store limited color.
https://prcdn.freetls.fastly.net/release_image/145328/10/145328-10-7056948c095b20abf71d29581d7bdfce-3900×3900.jpg
https://prcdn.freetls.fastly.net/release_image/145328/10/145328-10-3f887e05900305e76a1657bd72081877-638×639.jpg ・Apex A groundbreaking collection in which the brand’s signature “Firehead Guilloche” is applied in 3D to leather for the first time. Of particular note is the “Nano Trunk.” A modern reinterpretation of the minaudières (small bags) that Mr. DuPont once designed for influential women. It embodies sophisticated elegance in a unisex style.
https://prcdn.freetls.fastly.net/release_image/145328/10/145328-10-53b8017e3251bbf1389062b7cfe92a39-3900×3900.jpg ■ Ginza limited items are now available on standard lighters and fountain pens A special collection of lighters and fountain pens using the traditional Japanese technique of “Maki-e” now features three designs: the “Ryusui Shunju Series”, “Dragon Series”, and “Sakura Series”. This collection is a true work of art, delicately
handcrafted by skilled craftsmen, and has a value that can be passed down from generation to generation. The delicate details and deep shine, carefully finished using traditional techniques that skillfully manipulate gold and silver powder, boast a unique beauty. Image
URL: https://prcdn.freetls.fastly.net/release_image/145328/10/145328-10-3744e456fc06e184efab140a14f9e5d9-2011×2011.jpg “Sakura Series” is available for order only at Ginza Flagship Image
URL: https://prcdn.freetls.fastly.net/release_image/145328/10/145328-10-61bf0bd59ddd28364291b052046bf834-2011×2011.jpg Experience the luxurious world of ST DuPont at this new flagship store, which combines tradition and modernity. ■ST DuPont Ginza Flagship Address: 1F, 7-6-2 Ginza, Chuo-ku, Tokyo 104-0061 TEL: 03-6264-5622 Business hours: 11:00-19:30 (excluding year-end and New Year holidays) ■ST DuPont A French luxury maison founded in 1872. We offer high-quality lighters, writing instruments, leather products, and men’s accessories that are manufactured using the unique skills of craftsmen that have been passed down through generations. In 1953, the brand introduced its first women’s bag, and Audrey Hepburn was its first customer. In 1973, he was commissioned by Jacqueline Kennedy to create the first luxury ballpoint pen to match her favorite lighter. With over 150 years of unique technology, the leather goods are more elegant and clean than ever, with sharp lines and a refined finish, reminiscent of the Maison’s line of luxury lighters, combining tradition and creativity. https://jp.st-dupont.com/