Hankyu Umeda main store reopens on Wednesday, April 9th!
Mash Holdings Co., Ltd. Press release: April 1, 2025 Hankyu Umeda Main Store reopens on Wednesday, April 9th! Limited items and novelties, “Bouquet of Joy” LIMITED CONCEPT STORE will also be held on the same floor! The women’s brand “SNIDEL” operated by Mash Style Lab Co., Ltd. (Headquarters Chiyoda-ku, Tokyo / President Hiroyuki Kondo) reflects the brand’s idea of
”#SNIDEL_FOR_SUSTAINABILITY” and the Hankyu Umeda main store will reopen on April 9, 2025 (Wednesday) with a store interior that makes extensive use of eco-friendly and recycled materials. To commemorate the opening, we will be offering limited edition products and novelty items. *Since quantities are limited, it will end as soon as it runs out. Thank you for your understanding. Additionally, LIMITED CONCEPT STORE will be held at the contemporary event space on the 4th floor of Hankyu Umeda Main Store from April 9th (Wednesday) to April 13th (Sunday).
https://prcdn.freetls.fastly.net/release_image/18505/3226/18505-3226-0e33b5628e8d7df9cf8e9841447f8903-1455×1125.jpg ■Hankyu Umeda Main Store RENEWAL OPEN The store’s interior uses eco-friendly and recycled materials. SNIDEL has been creating stores that incorporate “sustainable design” in Japan and overseas, starting with the renovation of two Lumine Shinjuku stores in 2019. Discarded fluorescent lamps and cathode ray tubes, which are no longer used due to advances in science and technology, are brought back to life by craftsmen and sublimated into new materials. The store uses these sustainable materials in abundance for the interior and fixtures. With the reopening, we are preparing limited items and novelties that can only be obtained here. ・Limited item
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https://prcdn.freetls.fastly.net/release_image/18505/3226/18505-3226-32e05614f611a39404f7eb91fbc56f30-862×1150.jpg [Raffle mini setup] ¥29,700 (tax included) Color options: WHT, MNT, PBEG Hankyu Umeda main store limited color: NVY Size: 0,1 A set of a ruffled frill blouse with a bohemian element, which is also a trend this season, and a mini skirt shorts. The generous use of sheer and soft willow fabric creates a gorgeous impression. Skirt shorts are layered with layers of fabric to create a fluffy feel, and random flares add movement. NVY is a color limited to Hankyu Umeda main store, featuring a toile de Jouy pattern.
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https://prcdn.freetls.fastly.net/release_image/18505/3226/18505-3226-7a6899a7fb01d66b075e46e281862a63-1801×2700.jpg Card set twisted bear dress ¥29,700 (tax included) Color options: IVR Size:FREE A gorgeous bare top dress with a large ribbon design tied at the chest. The set includes a thin cardigan, so it can be worn in a wide range of seasons, including the cool season. The camisole strings are removable and the high waist makes it a great way to enhance your style. ・Limited novelty
https://prcdn.freetls.fastly.net/release_image/18505/3226/18505-3226-fd6a0ec1597913c40f0733b53a3d96f0-1797×2700.jpg Customers who purchase over ¥44,000 (tax included) will receive a mini pouch bag as a gift. *Due to limited quantity, it will end as soon as it runs out. Point up campaign Within 5 days from April 9th
(Wednesday) to April 13th (Sunday) MA points will be given at a flat rate of 10% to MA CARD members who make purchases. ・LIMITED CONCEPT STORE held At the concept store, we will be selling the Bouquet of Joy Collection and 20th Anniversary Dress in advance. We will also be releasing 2 types of dresses limited to LIMITED CONCEPT STORE. ■Saka Umeda Main Store 4F Contemporary Event Space April 9th (Wednesday) – April 13th (Sunday) Store information ■SNIDEL Hankyu Umeda Main Store Reopening date: April 9th (Wednesday) Location: Hankyu Umeda Main Store 4F, 8-7 Kakuda-cho, Kita-ku, Osaka, Osaka 530-8350
Business hours: 10:00-20:00 ・About SNIDEL Image
URL: https://prcdn.freetls.fastly.net/release_image/18505/3226/18505-3226-9d560241627415bb34b8b2819749a0ce-675×859.jpg Debuted on April 9, 2005. Based on the concept of “street x formal”, we combine street culture and elegance to offer unique styling. We pay close attention to detail and pursue ways to show off a woman’s beautiful silhouette. A global brand for all women who love clothes. Currently, there are 101 stores in total, including 37 stores in Japan, 53 stores in China, 5 stores in Hong Kong, 3 stores in Taiwan, 1 store in New York, 1 store in Thailand, and 1 store in the Philippines (number of stores as of February 21st)

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