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» In collaboration with a designer, Kouhi Shusha Co., Ltd. will release a new tote bag “SUPERA” for working wo men from April 3rd!

In collaboration with a designer, Kouhi Shusha Co., Ltd. will release a new tote bag “SUPERA” for working wo men from April 3rd!

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Kohinichi Shushu Co., Ltd. collaborates with designers to release a new tote bag “SUPERA” for working women from April 3rd! ​
Kenichi Cutting Co., Ltd. Press release: April 2, 2025 In collaboration with a designer, Kouhi Shusha Co., Ltd. will release a new tote bag “SUPERA” for working women from April 3rd! MISTY LAYER, a bag brand that utilizes recycled PVC (vinyl chloride) material, has also renewed its brand website.
https://prcdn.freetls.fastly.net/release_image/138208/6/138208-6-189e78b18a2e8850aefb739bd7059f5c-3900×2600.jpg A design tote made of clear-colored PVC with a navy inner bag attached. Bi-colored strings add strength and artistry. Kounichi Saidan (Edogawa Ward, CEO: Kenichiro Nakano), a limited company specializing in the cutting business, has developed MISTY LAYER, a bag brand made from upcycled PVC (vinyl chloride) scraps. Using a unique sheet that achieves a “half-transparent, half-hidden” look and feel, we have been working to protect the global environment as well as making fashion proposals. We will be releasing a new tote bag series “SUPERA” in collaboration with TOMOMI YOKOYAMA DESIGN for the spring/summer 2025 from April 3rd (Thursday). At the same time, the homepage has also been completely renewed. We clearly state our brand philosophy. ・Homepage https://mistylayer.com/lutile/mlsupera/ ・Shopify https://mistylayer.shop/products/mlsupera/ ・Rakuten
https://soko.rms.rakuten.co.jp/mistylayer/mlsupera/
https://prcdn.freetls.fastly.net/release_image/138208/6/138208-6-90086bcc54dba96a0cb76a92f236e1f1-1800×2700.jpg SUPERA, a buddy bag that lets you “overcome hurdles” together, is available in two colors: clear and smoke SUPERA, which is derived from the Italian verb “to transcend”, is a bag that, as its name suggests, embodies the strong will to “overcome” any hurdles. Based on research on the lifestyles of working women, we developed a big tote that is light enough to hold computers, gadgets, and other necessities for working women, is translucent so you can easily see where things are, and takes advantage of the durability unique to PVC. By running the bi-color strings like architectural braces, the seat material is made strong enough to resist bending, and we also propose a visual play that resembles squaring and cubing the symbol for the unknown quantity X. The cobra-knitted handle supports the weight of your luggage, reducing the strain on your shoulders. The products created by the craftsmanship of designers, cutting factories, and skilled craftsmen go beyond business bags and serve as high-quality accessories that complete the coordination of working women. Sustainable products improve the quality of life of those who use them through convenience and fashion, and give them the power to smile. I hope that the accumulation of such daily efforts will lead to a future of a earth rich in nature. SUPERA Features
https://prcdn.freetls.fastly.net/release_image/138208/6/138208-6-4af76b2a371d8f658fae2f46825d4815-389×501.jpg Camouflage the weight of your luggage with a misty texture 1. Vertical storage x light texture The vertical silhouette with deep gussets has an attractive storage capacity that can fit all your belongings. However, Misty Layer’s unique mist-like translucent texture softly camouflages the weight of your luggage. From the office to dates, it will support you throughout your busy day. A magical tote that will make even simple outfits look stylish.
https://prcdn.freetls.fastly.net/release_image/138208/6/138208-6-9d5b0361c301d53fd6a7e161ffff9ddb-775×640.png PVC material with excellent waterproof ability 2. Safe for rain and coffee × Earth-friendly PVC material An extremely waterproof tote that won’t let water seep in even in sudden rain, and can be wiped off immediately even if you spill coffee at the office. PVC is hygienic and stain-resistant, and unlike leather materials, it is durable and does not deteriorate over time. A material originally made by upcycling PVC scraps. Choosing this bag and continuing to use it will be an act of caring for the global environment.
https://prcdn.freetls.fastly.net/release_image/138208/6/138208-6-419f2d3cd9174ccff444ba46b23784bf-400×400.jpg A design that balances strength and playfulness 3. Balancing strength and playfulness First collaboration with TOMOMI YOKOYAMA DESIGN. By running strings along the seat surface like braces, which is a traditional architectural method, we achieved strength that does not sag. We also suggest a visual play such as squaring or cubing the symbol of the unknown quantity X. You can choose from two
combinations, and the navy x gray color scheme gives a chic yet manly impression. The magenta x gray color scheme is both feminine and artistic.
https://prcdn.freetls.fastly.net/release_image/138208/6/138208-6-280343f0fce89ec57882177a623460b4-400×400.jpg Interior design for smart storage 4. Smart storage with large capacity x inner bag Thanks to its translucency and wide opening, it looks clean even when you put things in, and when you take them out, you can see through the contents and take them out quickly, stress-free. A 13-inch computer, gadgets, A4 documents, smartphone, makeup pouch, folding umbrella, and all the essentials for a working woman can all be neatly stored inside. It has a built-in inner bag made of navy shantung for the clear fabric and black shantung for the smoked fabric. Makes smart storage possible.
https://prcdn.freetls.fastly.net/release_image/138208/6/138208-6-e14487f3a207f2ffa87d330db86417a6-960×720.jpg Two jewel-like colors: Crystal Clear and Black Pearl Smoke 5. You can choose sheet color x bicolor string We offer the industry’s first neutral color, overturning the conventional concept of plastic bags being either transparent or primary colors. The tasteful smoky colors promise an intelligent and classy look for adult girls who were previously hesitant to use PVC materials because they thought they were cheap. The seat fabrics in the popular colors Crystal Clear and Black Pearl Smoke are combined with navy x gray laces and magenta x gray laces, respectively. List price (Manufacturer’s suggested retail price) 29,700 yen (tax included) Specifications Size: Height 350mm x Width 370mm x Depth 130mm Inner bag size: Height 350mm x Width: Top 320mm / Bottom 370mm x Depth 40mm Belt size: 520mm Weight: 830g Body material: PVC (vinyl chloride), metal (magnetic hook, caulking, bottom studs), bell pollen (bottom plate), synthetic leather (band), inner pocket (shantung) Inner pocket material: PVC (vinyl chloride) Color: Clear, Smoke Manufacture: JAPAN / Tokyo About the bag brand MISTY LAYER “MISTY LAYER” is a bag brand developed from reused and recycled PVC (vinyl chloride) scraps. Achieves a unique look and feel as if covered in mist. “Half-hidden, half-transparent” fantastic scenery is captured in a stylish bag. https://mistylayer.com/ About the producer Benihi Cutting Kenihi Cutting, which is celebrating its 70th year in business, is a professional group that boasts a 70% share of the domestic PVC (vinyl chloride) processing market. Vinyl scraps created during the work process are recycled and further upcycled into other products. Even though the technical hurdles are high, we developed an original product with the hope of protecting the natural environment. Originally, PVC is a hygienic and durable material that is resistant to deterioration over time due to UV rays and rain. The production process has been devised to create a unique bag with a mysterious texture that looks like it has been lightly sprinkled with mist. I would be happy if people who have become aware of ethical consumption who want to do something ethically good, or people who want to bring out a slightly different personality than before, choose and acquire this product.
For product inquiries: Kunikichi Cutting Co., Ltd. ML Business Department 5-15-22 Osugi, Edogawa-ku, Tokyo 132-0022 TEL 03-5879-6771 FAX 03-3651-6332 MAIL info@mistylayer.com For inquiries regarding coverage: Public Relations Officer Yuko Shimizu TEL090-5330-3356 MAIL yushimizu0309@gmail.com

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