Aoyama Shoji Suit Square’s first pop-up store will be held! “CIS.”, directed by Naoko Kuroishi, will open at “Lumine Shinjuku Lumine 2” for a limited time

[Aoyama Shoji] Suit Square’s first pop-up store will be held! “CIS.”, directed by Naoko Kuroishi, will open a store at “Lumine Shinjuku Lumine 2” for a limited time ​
Aoyama Shoji Press release: April 9, 2025 Suit Square’s first pop-up store will be held! “CIS.”, directed by Naoko Kuroishi, will open at “Lumine Shinjuku Lumine 2” for a limited time 2025 Spring/Summer collection is mode business wear inspired by the beauty of architectural forms Suit Square, developed by Aoyama Shoji Co., Ltd. (Headquarters: Fukuyama City, Hiroshima
Prefecture/President: Osamu Aoyama), will hold the first pop-up store in Suit Square under the brand “CIS.”, directed by Naoko Kuroishi, at “Lumine Shinjuku Lumine 2” for 10 days only from April 21st (Monday) to April 30th (Wednesday). 2025 Spring/Summer Collection Release:
https://prcdn.freetls.fastly.net/release_image/115161/264/115161-264-ab24c65f43d64b3dddd5df64441e31c7-640×410.jpg “CIS.” stands for “Ameri” and “AMERI.” Naoko Kuroishi, who works on “VINTAGE”, is the director of this brand, which will start rolling out at “Suit Square” from fall/winter 2024. The first collection of “CIS.” performed well, with some products sold out and additional products being produced. Furthermore, approximately 90% of e-commerce purchasers became new Suit Square members, and we received support from customers who had never used Suit Square before. Since we are also considering cross-border e-commerce for CIS. in the future, we will be holding Suit Square’s first pop-up store at Lumine Shinjuku Lumine 2 as a stepping stone to approaching new customer groups, increasing awareness, and expanding sales channels. “LUMINE 2″ attracts many fashion-conscious customers in their 20s and 30s, so it has a high affinity with Mr. Kuroishi’s fan base, and we also expect it to attract inbound customers. The “CIS.” 2025 Spring/Summer collection is based on the theme of “Playful Structure,” and Mr. Kuroishi takes inspiration from architecture and develops mode business wear that incorporates the beauty of architecture into clothes. At this pop-up store, you can feel Mr. Kuroishi’s worldview not only in the clothes, but also in the entire store. [Store information] Period: April 21, 2025 (Monday) to April 30, 2025 (Wednesday) Venue: Lumine Shinjuku Lumine 2 2nd floor Gallery 2 3-38-2 Shinjuku, Shinjuku-ku, Tokyo 160-0022 Business hours: 11:00-21:00 *On April 21st (Monday) from 14:00 to 16:00, Mr. Kuroishi himself will give advice on how to wear CIS. products. *The information listed is current at the time of release announcement. ■ “CIS.” 2025
Spring/Summer Collection Theme “Playful Structure”. You can enjoy it at the office or on the street A style that expresses
three-dimensionality and beauty of form. By adding an arty approach to a simple expression Let office wear coexist with fashionable play. For the Spring/Summer 2025 collection, director Naoko Kuroishi is planning mode business wear that takes inspiration from the beauty of buildings and expresses it through clothing as a three-dimensional feel and beauty. Although it is intended to be worn in a business setting, we have incorporated spring/summer colors such as orange and blue that can be used in off-style situations as well. The first collection will be on sale to the general public from March 14th (Friday) and the second collection from April 25th (Friday) at Suit Square stores and the official online store. At the pop-up store, you can purchase the second project in advance. ■Image of product wearing
https://prcdn.freetls.fastly.net/release_image/115161/264/115161-264-c2269eef27c2885ca682db50a7eb7beb-1200×1600.jpg Blouse & pants set
https://prcdn.freetls.fastly.net/release_image/115161/264/115161-264-ca5ca1810a58914b879efc9ab8fb5a9d-743×990.jpg Wave blouse x pants
https://prcdn.freetls.fastly.net/release_image/115161/264/115161-264-31cdacfbbd63d4ca01fabac6b5b4538e-744×992.jpg Shirt fabric setup ■ Deployment item 2 types of jackets, 1 type of jacket and gilet, 1 type of gilet, 1 type of corset and pants, 1 type of blouse and pants 1 type of combination, 1 type of dress, 2 types of pants, 2 types of skirts, 1 type of shirt, 1 type of blouse 1 type of T-shirt, total 15 types
https://prcdn.freetls.fastly.net/release_image/115161/264/115161-264-b2e70e40c7ab92adb93f34557b9a5dcf-1200×1600.jpg [Product Overview] Product: Wavy trim cropped blouse Color: Yellow, blue, white Material: 65% polyester, 35% cotton Size: 36 (S), 38 (M) Sales price: 14,190 yen including tax The ribbon on the side of the waist can be worn tied or left hanging. By using a tight shirt fabric, you can enjoy a frilly wave cut that is not too sweet. “CIS.” product special page: https://www.uktsc.com/cont/ssq_lp/CIS/ ■“CIS.” concept
https://prcdn.freetls.fastly.net/release_image/115161/264/115161-264-a38cd6ff4cbf633305c53a9bdfafddc9-737×801.png ■About “CIS.” “CIS.” comes from the initials of
“Classic.Innovative.Stylish.” Based on the concept of “rules for fashion, enjoy with rules,” we develop fashion business items that dare to enjoy the rules, without being bound by the formal rules of business wear. With a variety of styles in mind, Mr. Kuroishi carefully plans everything from the design, fabric, and silhouette to the lining and buttons, proposing unprecedented business items and new layered styles. ■ “CIS.” Director “Naoko Kuroishi” (Naoko Kuroishi)
https://prcdn.freetls.fastly.net/release_image/115161/264/115161-264-f9804470c369390adeec03bd902e3fb7-1153×1391.jpg Director and CEO of “Ameri” and “AMERI VINTAGE”: Born July 5, 1986 in Osaka Prefecture. Graduated from Ritsumeikan University College of Business Administration. After working as a VMD for a major girls brand, she became independent and established B-stone. In 2014, he launched the original brand “Ameri” and a select shop “AMERI VINTAGE” that handles vintage items, and serves as CEO and director. There are currently 5 stores in Japan (Daikanyama, Shinjuku, Shinsaibashi, Nagoya, and Osaka), including a roadside store in Daikanyama and a store in Lumine Shinjuku 2. ■Comment from Naoko Kuroishi We are very happy to launch “CIS.” and welcome our first pop-up. At the same time, I feel a sense of excitement about taking on new challenges. “CIS.” is a challenge to an unprecedented genre. It’s been a long time since I’ve drawn a design myself, and I was excited as I felt like I was going back to my basics. I would be happy if everyone would accept this new challenge! We hope you will experience the worldview of CIS. firsthand. We look forward to seeing you all!