BEAMS Co., Ltd. BEAMS is opening its first limited-time store in Korea in Seoul until May 8, 2024 (Thursday)

[BEAMS Co., Ltd.] BEAMS is opening its first limited-time store in Korea in Seoul until May 8, 2024 (Thursday) ​
BEAMS Co., Ltd. Press release: April 11, 2025 BEAMS opens its first limited-time store in Korea in Seoul until May 8, 2024 (Thursday) BEAMS SEOUL POP-UP STORE will open for the first time from April 4th to May 8th, a limited-time store focusing on casual items for men and women, including Korean-only products
https://prcdn.freetls.fastly.net/release_image/12471/820/12471-820-01ad71491a932e9bd0ef65b724e69d90-1911×1529.jpg Central entrance of limited-time store “BEAMS SEOUL POP-UP STORE” BEAMS Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, President and CEO: Hiroshi Shitara, hereinafter referred to as BEAMS) is pleased to announce that its first limited-time store in Korea, “BEAMS SEOUL POP-UP STORE,” will be open at Lotte Tower in Jamsil, Seoul from Friday, April 4, 2025 to Thursday, May 8, 2025. The limited-time store “BEAMS SEOUL POP-UP STORE” sells items from BEAMS’ representative men’s and women’s casual labels such as BEAMS, BEAMS BOY, and Ray BEAMS, as well as bPr BEAMS, which sells interior goods, and TOKYO CULTUART by, which features art from Tokyo. In addition to carefully selected products from BEAMS, we are also selling collaboration items between popular brands and BEAMS, as well as limited edition products designed specifically for this pop-up store. Additionally, for three days from April 4th (Friday) to April 6th (Sunday), a workshop was held by two artists, HIMAA and norahi, who are based in Tokyo and have close ties with .
https://prcdn.freetls.fastly.net/release_image/12471/820/12471-820-a840df0adcd16bfde0f57055bf484085-1080×1080.jpg The key visual announcing the opening of “BEAMS SEOUL POP-UP STORE” expresses BEAMS’s style that blends into the cityscape of Seoul, where tradition and new culture coexist, by appointing photographer Song Si-young
https://prcdn.freetls.fastly.net/release_image/12471/820/12471-820-b6045e70681c21313bbf890ffe066e3b-2100×2100.jpg “BEAMS SEOUL POP-UP STORE” limited product example 1.
https://prcdn.freetls.fastly.net/release_image/12471/820/12471-820-a34e26d360791cca119be5a16969330f-2100×2100.jpg Example 2 of “BEAMS SEOUL POP-UP STORE” limited products. Image
URL: https://prcdn.freetls.fastly.net/release_image/12471/820/12471-820-13434c480c65b29f11909221d74f6119-2100×2100.jpg “BEAMS SEOUL POP-UP STORE” limited products by artist HIMAA who held a workshop at the opening
https://prcdn.freetls.fastly.net/release_image/12471/820/12471-820-b9a0b9edf7ca169e68fd65c67b07daa3-2100×2100.jpg “BEAMS SEOUL POP-UP STORE” limited products by artist norahi who held a workshop at the opening
https://prcdn.freetls.fastly.net/release_image/12471/820/12471-820-d8884dd793405760438354a4077c43cb-3900×2600.jpg Inside 1. of “BEAMS SEOUL POP-UP STORE”.
https://prcdn.freetls.fastly.net/release_image/12471/820/12471-820-f728553a14ef658dcc2f746f266fb6d8-3900×2600.jpg Inside “BEAMS SEOUL POP-UP STORE” 2.
https://prcdn.freetls.fastly.net/release_image/12471/820/12471-820-bd27d21212acabf54c509f20c6243751-1531×1914.jpg The characteristic semicircular entrance provides easy access to each area (sales floor)
https://prcdn.freetls.fastly.net/release_image/12471/820/12471-820-e120c4a947cd0f9686299ff12ed23444-1536×1920.jpg Photo spot imitating a BEAMS shopping bag Store name BEAMS SEOUL POP-UP SHOP Period April 4th (Friday) – May 8th (Thursday), 2025 Location Lotte Department Avenuel Jamsil B1F, 240 Olympic-ro, Songpa District, Seoul, South Korea Business hours Monday to Thursday 10:30~20:00, Friday to Sunday 10:30~20:30 ◼️About BEAMS Founded in 1976 in Harajuku, Tokyo. Following our first store, “American Life Shop BEAMS,” we have opened stores based on the concept of various lifestyles from around the world, and have led the times as a pioneer of select shops that introduce domestic and international brands and works from a variety of perspectives, including fashion, miscellaneous goods, interior goods, music, art, food, and more. In particular, we have a rich track record of acting as a catalyst for creating new value through collaboration, and provide creative solutions in collaboration with companies and public-private partnerships. With approximately 170 stores in Japan and the Asian region, the culture created by a community centered around things, things, and people is supported by a wide range of generations in each region. URL: https://www.beams.co.jp/company/about/