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» Launch of “Fashion Re:ducation”, an educational project to support people in the fashion and apparel industry to relearn

Launch of “Fashion Re:ducation”, an educational project to support people in the fashion and apparel industry to relearn

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Start of educational project “Fashion Re:ducation” to support people in the fashion and apparel industry to re-learn ​
StylePicks Co., Ltd. Press release: April 24, 2025 Launch of “Fashion Re:education“, an educational project to support people in the fashion and apparel industry to re-learn Instructors will be specialists in the three fields of MD, EC, and sales, who will teach you knowledge and practical skills that can be immediately useful in the field. StylePicks Co., Ltd. (Representative Director: Masaya Fukachi) has launched a fashion education business called “Fashion Re:ducation” to support people in the fashion and apparel business to re-learn, and will begin recruiting students for the first period from April 1, 2025. The first course is scheduled to run from June to October 2025. Fashion Re:ducation:
https://style-picks.com/pages/fashion_reducation The field of fashion business is constantly changing depending on consumer purchasing trends, so employees working in the field need to constantly acquire new information, knowledge, and skills. However, due to recent labor shortages and a lack of know-how within companies, there are many cases where employees are not receiving sufficient training. There are cases where even if a person wants to gain knowledge of the e-commerce business and utilize his or her experience in sales to play an active role in the e-commerce department, there is no place or means to learn, and the employee leaves the company to gain experience outside. In order to address these issues related to the education of people working in the field, we have decided to provide educational support for people in the fashion and apparel industry by instructors with extensive field experience. ■About courses and instructors The “Fashion Re:ducation” course has three courses: MD, EC, and sales. We hold 90-minute lectures two to three times a month on weekday evenings and Saturdays so that you can learn while working. The MD course will have a total of 16 sessions, the EC course will have a total of 10 sessions, and the Sales course will have a total of 10 sessions, which are scheduled to last approximately 5 months. The course will be held in a classroom at Aoyama Fashion College in Omotesando, Tokyo, in cooperation with the school. Masaomi Sato, a top runner in the industry, will be the instructor for theMD course. I have experience working as a MD advisor in a wide variety of businesses, including BEAMS, major famous apparel companies, lifestyle brands, and supermarkets. In addition, he has a long history as a lecturer, and has held seminars at Senken Shimbun and Creedence, and has been at the top level in the industry in terms of attendance and satisfaction at each company. Masaya Fukachi, representative of StylePicks, will be the instructor for theEC course. After gaining experience in retail and wholesale of designer brands, he started working as an e-commerce management agency in 2011. Currently engaged in EC support work centered on web analysis, and has been involved in operations for over 90 brands. We specialize in operational lectures tailored to brand characteristics, and provide comprehensive support from policy planning to verification and improvement using web analysis and CRM analysis using GA4 and BigQuery. In addition, there are many instructors at fashion schools, with a total of 12 years of experience at all five schools. Emi Hirayama, who has written books on customer service and management, will be the instructor for the sales course. As a sales consultant who can handle everything from customer service training for new employees to planning customer strategies at the head office, I am currently training sales staff, store managers, and area managers, and providing sales lectures to employees of commercial facilities. His representative book, “Customer service words that successful salespeople will never say” (Nippon Jitsugyo Publishing), has now reached its 13th printing and has been translated overseas. Currently, I am a sales specialist who also teaches at a fashion school. Even after all lectures have finished, we plan to use online community tools to form a closed community, allowing students to exchange information and ask simple questions to the instructor. ■To contribute to the future fashion and apparel industry Since the business content of the fashion business varies depending on the company, it is difficult to provide uniform training. Furthermore, because there is a need to rely on sensibilities such as trends and tastes, the current situation is that the logical aspects of education are not sufficiently provided. The instructors of “Fashion
Re:ducation” have been involved in training and employee development in various workplaces, and while they know that there is always knowledge and skills that industry workers should have that are useful in any workplace, they feel that the current situation in the industry is that they are not fully educating them. Recently, reskilling is recommended for working adults under the terms “reskilling” and “recurrent education.” We welcome those who not only want to improve their own skills, but also want to change their career to a different type of job, and those who want to connect and learn from colleagues who are making the industry more exciting, to attend. We also accept inquiries from personnel education personnel who are having trouble with their company’s employee training. ■Fashion Re:education Overview First period: June to October 2025 (approximately 5 months, courses scheduled to be held 2-3 times a month) Class hours: Weekdays 19:30-21:00, Saturdays 11:00-12:30, 13:30-15:00 *Scheduled to be held every other week *Weekday days vary depending on the week Course venue: Aoyama Fashion College 3-5-17 Kita Aoyama, Minato-ku, Tokyo 1 minute walk from Omotesando subway station Lecturer: Masaomi Sato (MD), Masaya Fukachi (EC), Edami Hirayama (Sales) URL:
https://style-picks.com/pages/fashion_reduction Inquiries regarding Fashion Re:ducation StylePicks Co., Ltd. Email
contact@style-picks.co.jp Fashion Re:education secretariat Kaori Tomabechi (FCRlab. LLC) Email info@fcrlab.com TEL 080-3422-7541

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